Google Ads by Clever Ads vs Google AdWords

Struggling to choose between Google Ads by Clever Ads and Google AdWords? Both products offer unique advantages, making it a tough decision.

Google Ads by Clever Ads is a Business & Commerce solution with tags like advertising, marketing, search-ads, display-ads, ad-campaigns, ad-targeting, analytics.

It boasts features such as Keyword research and targeting, Ad creation and optimization, Campaign management, Performance tracking and analytics, Automated bidding, Remarketing, Integrations with Google Analytics and other platforms and pros including Powerful targeting capabilities, Robust analytics and reporting, Automation saves time, Seamless integration with other Google products, Proven advertising platform with large reach.

On the other hand, Google AdWords is a Business & Commerce product tagged with advertising, marketing, payperclick, ads.

Its standout features include Keyword targeting, Location targeting, Device targeting, Remarketing, Ad extensions, Split testing, Automated bidding, Analytics and reporting, and it shines with pros like Highly targeted ads, Large reach and visibility, Automation saves time, Optimized for conversions, Detailed analytics and reporting.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

Google Ads by Clever Ads

Google Ads by Clever Ads

Google Ads by Clever Ads is an advertising platform that helps businesses create, manage, and optimize Google search and display ad campaigns. It provides tools to target relevant audiences, track campaign performance, and maximize return on ad spend.

Categories:
advertising marketing search-ads display-ads ad-campaigns ad-targeting analytics

Google Ads by Clever Ads Features

  1. Keyword research and targeting
  2. Ad creation and optimization
  3. Campaign management
  4. Performance tracking and analytics
  5. Automated bidding
  6. Remarketing
  7. Integrations with Google Analytics and other platforms

Pricing

  • Subscription-Based

Pros

Powerful targeting capabilities

Robust analytics and reporting

Automation saves time

Seamless integration with other Google products

Proven advertising platform with large reach

Cons

Complex interface with steep learning curve

Manual bid management can be time consuming

Limited customization options compared to other platforms

High cost for many businesses


Google AdWords

Google AdWords

Google AdWords is Google's advertising platform that allows businesses to create targeted ads that appear on Google Search and the Google Display Network. It uses a pay-per-click pricing model.

Categories:
advertising marketing payperclick ads

Google AdWords Features

  1. Keyword targeting
  2. Location targeting
  3. Device targeting
  4. Remarketing
  5. Ad extensions
  6. Split testing
  7. Automated bidding
  8. Analytics and reporting

Pricing

  • Pay-Per-Click
  • Subscription-Based

Pros

Highly targeted ads

Large reach and visibility

Automation saves time

Optimized for conversions

Detailed analytics and reporting

Cons

Can be expensive for small budgets

Learning curve

Time consuming optimization

Complicated setup