HOOKED vs TAP by Wattpad

Struggling to choose between HOOKED and TAP by Wattpad? Both products offer unique advantages, making it a tough decision.

HOOKED is a Business & Commerce solution with tags like user-engagement, product-analytics, user-behavior, mobile-analytics.

It boasts features such as User analytics, Behavioral analytics, Funnel analysis, Retention tracking, User segmentation, A/B testing, Push notifications and pros including Easy to integrate, Intuitive dashboard, Real-time data, Customizable reports, Robust feature set.

On the other hand, TAP by Wattpad is a Social & Communications product tagged with chat, stories, authors, readers, polls.

Its standout features include Chat with authors, Get exclusive content, Influence stories through polls, Join group chats, and it shines with pros like Direct access to authors, Behind-the-scenes content, Interactive engagement.

Feature	HOOKED	TAP by Wattpad
Overall Score	N/A	N/A
Primary Category	Business & Commerce	Social & Communications

Product Overview

HOOKED

Description: HOOKED is a user engagement and product analytics platform designed to help companies understand user behavior. It provides insights into how users interact with mobile apps and websites, such as which features they use the most or least, where they get stuck, and what causes them to churn.

TAP by Wattpad

Description: TAP by Wattpad is a mobile app that allows users to chat and engage with popular Wattpad stories and authors. Readers can join group chats with their favorite writers, discuss the latest story updates, get exclusive behind-the-scenes content, and influence stories through interactive polls.

Key Features Comparison

HOOKED Features

• User analytics
• Behavioral analytics
• Funnel analysis
• Retention tracking
• User segmentation
• A/B testing
• Push notifications

TAP by Wattpad Features

• Chat with authors
• Get exclusive content
• Influence stories through polls
• Join group chats

Pros & Cons Analysis

HOOKED

Pros

• Easy to integrate
• Intuitive dashboard
• Real-time data
• Customizable reports
• Robust feature set

Cons

• Can be pricey for smaller companies
• Setup requires developer resources
• May require additional tools for full functionality

TAP by Wattpad

Pros

• Direct access to authors
• Behind-the-scenes content
• Interactive engagement

Cons

• Limited to Wattpad stories and authors
• Requires using mobile app
• May have spam/trolling in chats

Pricing Comparison

HOOKED

• Subscription-Based

TAP by Wattpad

• Freemium