
Description: Mailchimp is an email marketing platform that allows users to design email campaigns, automate marketing workflows, and track performance. It offers easy-to-use templates, integration with major CRM and ecommerce platforms, and analytics to optimize campaigns.
Type: Open Source Test Automation Framework
Founded: 2011
Primary Use: Mobile app testing automation
Supported Platforms: iOS, Android, Windows

Description: Heyloyalty is a customer loyalty and rewards platform that helps ecommerce businesses increase customer retention and lifetime value. It provides tools to create customized loyalty programs, offers, promotions, and VIP tiers to incentivize repeat purchases.
Type: Cloud-based Test Automation Platform
Founded: 2015
Primary Use: Web, mobile, and API testing
Supported Platforms: Web, iOS, Android, API