MailerLite vs Mailigen

Struggling to choose between MailerLite and Mailigen? Both products offer unique advantages, making it a tough decision.

MailerLite is a Online Services solution with tags like email-marketing, newsletters, automation, templates, drag-and-drop, integrations, analytics.

It boasts features such as Drag-and-drop email builder, Email templates, Automation workflows, Landing pages, Forms & popups, Email sign-up forms, Contact management, Segmentation, A/B testing, Analytics, Integrations and pros including Intuitive interface, Affordable pricing, Good deliverability, Automation features, Integrates with many apps.

On the other hand, Mailigen is a Online Services product tagged with email, marketing, campaigns, analytics.

Its standout features include Drag-and-drop email builder, Flexible segmentation options, A/B testing, Robust analytics, Automated email campaigns, Subscriber management, Email templates, Real-time reporting, Mobile-responsive design, Integration with third-party tools, and it shines with pros like User-friendly interface, Powerful segmentation and targeting, Comprehensive analytics and reporting, Automation and scheduling features, Integrations with popular platforms, Competitive pricing options.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

MailerLite

MailerLite

MailerLite is an email marketing software that allows users to create and send engaging email newsletters. It has an intuitive drag-and-drop builder, templates, automation features, and integrations with popular third-party apps such as WordPress, Shopify, and Google Analytics.

Categories:
email-marketing newsletters automation templates drag-and-drop integrations analytics

MailerLite Features

  1. Drag-and-drop email builder
  2. Email templates
  3. Automation workflows
  4. Landing pages
  5. Forms & popups
  6. Email sign-up forms
  7. Contact management
  8. Segmentation
  9. A/B testing
  10. Analytics
  11. Integrations

Pricing

  • Freemium
  • Subscription-Based

Pros

Intuitive interface

Affordable pricing

Good deliverability

Automation features

Integrates with many apps

Cons

Limited custom CSS editing

No predictive sending

Lacks some advanced features


Mailigen

Mailigen

Mailigen is an email marketing platform that allows you to create, send, and track email campaigns. It has a drag-and-drop email builder, flexible segmentation options, A/B testing, and robust analytics.

Categories:
email marketing campaigns analytics

Mailigen Features

  1. Drag-and-drop email builder
  2. Flexible segmentation options
  3. A/B testing
  4. Robust analytics
  5. Automated email campaigns
  6. Subscriber management
  7. Email templates
  8. Real-time reporting
  9. Mobile-responsive design
  10. Integration with third-party tools

Pricing

  • Freemium
  • Subscription-Based

Pros

User-friendly interface

Powerful segmentation and targeting

Comprehensive analytics and reporting

Automation and scheduling features

Integrations with popular platforms

Competitive pricing options

Cons

Limited customization options for email templates

Can be complex for beginners

Occasional deliverability issues

Limited customer support options