MailPoet vs Mailchimp

Struggling to choose between MailPoet and Mailchimp? Both products offer unique advantages, making it a tough decision.

MailPoet is a Business & Commerce solution with tags like newsletters, email-campaigns, wordpress.

It boasts features such as Drag & drop email designer, Automated welcome emails, Advanced segmentation, A/B testing, Detailed analytics, WordPress integration, Premium templates, Sending to large lists, Premium support and pros including Easy to use interface, Great for beginners, Affordable pricing, Good deliverability, Lots of free features, Seamless WordPress integration.

On the other hand, Mailchimp is a Business & Commerce product tagged with email, marketing, automation, analytics.

Its standout features include Email Campaign Builder, Automated Marketing Workflows, Email Templates, Contact Management, Email Deliverability Tools, Analytics and Reporting, Integration with CRMs, eCommerce, etc, and it shines with pros like User-friendly interface, Automation features, Detailed analytics and reports, Free plan available, Good deliverability, Extensive template library.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

MailPoet

MailPoet

MailPoet is an email marketing software that allows you to create, send, and track professional email campaigns. It integrates with WordPress and helps businesses and bloggers reach their subscribers with visually engaging newsletters.

Categories:
newsletters email-campaigns wordpress

MailPoet Features

  1. Drag & drop email designer
  2. Automated welcome emails
  3. Advanced segmentation
  4. A/B testing
  5. Detailed analytics
  6. WordPress integration
  7. Premium templates
  8. Sending to large lists
  9. Premium support

Pricing

  • Freemium

Pros

Easy to use interface

Great for beginners

Affordable pricing

Good deliverability

Lots of free features

Seamless WordPress integration

Cons

Limited automation

No predictive sending

Lacks some advanced features

Can be slow with large lists

Support only via forums for free users


Mailchimp

Mailchimp

Mailchimp is an email marketing platform that allows users to design email campaigns, automate marketing workflows, and track performance. It offers easy-to-use templates, integration with major CRM and ecommerce platforms, and analytics to optimize campaigns.

Categories:
email marketing automation analytics

Mailchimp Features

  1. Email Campaign Builder
  2. Automated Marketing Workflows
  3. Email Templates
  4. Contact Management
  5. Email Deliverability Tools
  6. Analytics and Reporting
  7. Integration with CRMs, eCommerce, etc

Pricing

  • Freemium
  • Subscription-Based

Pros

User-friendly interface

Automation features

Detailed analytics and reports

Free plan available

Good deliverability

Extensive template library

Cons

Can get expensive for larger email lists

Limitations on free plan

Some more advanced features require paid plans

Email send limits based on pricing tier