MailWizz EMA vs Mailchimp

Struggling to choose between MailWizz EMA and Mailchimp? Both products offer unique advantages, making it a tough decision.

MailWizz EMA is a Business & Commerce solution with tags like newsletter, templates, subscriber-management, campaign-tracking, ab-testing, analytics, selfhosted.

It boasts features such as Beautiful newsletter templates, Subscriber management, Campaign tracking, A/B testing, Analytics, Self-hosted, allowing control over data and pros including Open source, allowing customization, Full control over data and email lists, Comprehensive email marketing features, Active development and community support.

On the other hand, Mailchimp is a Business & Commerce product tagged with email, marketing, automation, analytics.

Its standout features include Email Campaign Builder, Automated Marketing Workflows, Email Templates, Contact Management, Email Deliverability Tools, Analytics and Reporting, Integration with CRMs, eCommerce, etc, and it shines with pros like User-friendly interface, Automation features, Detailed analytics and reports, Free plan available, Good deliverability, Extensive template library.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

MailWizz EMA

MailWizz EMA

MailWizz EMA is an open source email marketing application. It provides features like beautiful newsletter templates, subscriber management, campaign tracking, A/B testing, and analytics. MailWizz is self-hosted, allowing you to control your data.

Categories:
Business & Commerce Email Marketing
newsletter templates subscriber-management campaign-tracking ab-testing analytics selfhosted

MailWizz EMA Features

  1. Beautiful newsletter templates
  2. Subscriber management
  3. Campaign tracking
  4. A/B testing
  5. Analytics
  6. Self-hosted, allowing control over data

Pricing

  • Open Source

Pros

Open source, allowing customization

Full control over data and email lists

Comprehensive email marketing features

Active development and community support

Cons

Requires self-hosting and technical expertise

May have a steeper learning curve compared to hosted solutions

Limited integration with third-party tools out of the box

Mailchimp

Mailchimp

Mailchimp is an email marketing platform that allows users to design email campaigns, automate marketing workflows, and track performance. It offers easy-to-use templates, integration with major CRM and ecommerce platforms, and analytics to optimize campaigns.

Categories:
Business & Commerce Email Marketing
email marketing automation analytics

Mailchimp Features

  1. Email Campaign Builder
  2. Automated Marketing Workflows
  3. Email Templates
  4. Contact Management
  5. Email Deliverability Tools
  6. Analytics and Reporting
  7. Integration with CRMs, eCommerce, etc

Pricing

  • Freemium
  • Subscription-Based

Pros

User-friendly interface

Automation features

Detailed analytics and reports

Free plan available

Good deliverability

Extensive template library

Cons

Can get expensive for larger email lists

Limitations on free plan

Some more advanced features require paid plans

Email send limits based on pricing tier