
Description: Semrush is a popular SEO and marketing platform that provides keyword research, backlink analysis, content marketing, PPC research, and competitor research tools. It aims to help users improve their organic search visibility and paid advertising campaigns.
Type: Open Source Test Automation Framework
Founded: 2011
Primary Use: Mobile app testing automation
Supported Platforms: iOS, Android, Windows

Description: SERPtimizer is a keyword optimization tool that helps make website content more search engine friendly. It analyzes pages and suggests edits to improve keyword targeting, readability scores and overall ranking potential.
Type: Cloud-based Test Automation Platform
Founded: 2015
Primary Use: Web, mobile, and API testing
Supported Platforms: Web, iOS, Android, API