Toasted Analytics vs Mixpanel

Struggling to choose between Toasted Analytics and Mixpanel? Both products offer unique advantages, making it a tough decision.

Toasted Analytics is a Business & Commerce solution with tags like web-analytics, funnel-visualization, campaign-tracking.

It boasts features such as Real-time visitor tracking, Funnel visualization, Campaign performance tracking, Customizable dashboards, Referral source analysis, Device and browser reporting, Heatmap and scroll tracking, Goal and conversion tracking and pros including User-friendly interface, Comprehensive analytics features, Affordable pricing options, Easy to set up and integrate, Helpful customer support.

On the other hand, Mixpanel is a Business & Commerce product tagged with analytics, user-tracking, funnels, cohort-analysis.

Its standout features include Tracking user interactions on websites and mobile apps, Funnel analysis to identify user drop-off points, Retention reports to measure user engagement, Cohort analysis to segment and analyze user groups, A/B testing to optimize user experience, Segmentation and targeting tools, Real-time data reporting and dashboards, and it shines with pros like Comprehensive user behavior analytics, Intuitive and user-friendly interface, Customizable dashboards and reports, Integrations with various platforms and tools, Robust data security and privacy features.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

Toasted Analytics

Toasted Analytics

Toasted Analytics is a user-friendly web analytics platform that provides insightful reports to help understand visitor behavior. It offers features like real-time stats, funnel visualization, and campaign tracking to optimize site performance.

Categories:
web-analytics funnel-visualization campaign-tracking

Toasted Analytics Features

  1. Real-time visitor tracking
  2. Funnel visualization
  3. Campaign performance tracking
  4. Customizable dashboards
  5. Referral source analysis
  6. Device and browser reporting
  7. Heatmap and scroll tracking
  8. Goal and conversion tracking

Pricing

  • Free
  • Freemium
  • Subscription-Based

Pros

User-friendly interface

Comprehensive analytics features

Affordable pricing options

Easy to set up and integrate

Helpful customer support

Cons

Limited free plan features

Lacks advanced segmentation options

No e-commerce specific features

May be too basic for larger websites


Mixpanel

Mixpanel

Mixpanel is a business analytics software that helps track user interactions on websites and mobile applications. It allows companies to analyze user behavior through features like funnels, retention reports, and cohort analytics.

Categories:
analytics user-tracking funnels cohort-analysis

Mixpanel Features

  1. Tracking user interactions on websites and mobile apps
  2. Funnel analysis to identify user drop-off points
  3. Retention reports to measure user engagement
  4. Cohort analysis to segment and analyze user groups
  5. A/B testing to optimize user experience
  6. Segmentation and targeting tools
  7. Real-time data reporting and dashboards

Pricing

  • Freemium
  • Subscription-Based

Pros

Comprehensive user behavior analytics

Intuitive and user-friendly interface

Customizable dashboards and reports

Integrations with various platforms and tools

Robust data security and privacy features

Cons

Can be expensive for larger businesses

Limited customization options for advanced users

Some features may require additional paid add-ons

Learning curve for new users