ActiveTrail vs MailerLite
Struggling to choose between ActiveTrail and MailerLite? Both products offer unique advantages, making it a tough decision.
ActiveTrail is a Business & Commerce solution with tags like analytics, heatmaps, click-tracking.
It boasts features such as Heatmaps to see where visitors click, Scrollmaps to see how far visitors scroll, Form analytics to see how visitors interact with forms, A/B testing capabilities, Session recordings to replay visitor sessions, Funnel analysis to see where visitors drop off and pros including Very intuitive and easy to use, Detailed heatmap and click data, Affordable pricing, Good for optimizing landing pages.
On the other hand, MailerLite is a Online Services product tagged with email-marketing, newsletters, automation, templates, drag-and-drop, integrations, analytics.
Its standout features include Drag-and-drop email builder, Email templates, Automation workflows, Landing pages, Forms & popups, Email sign-up forms, Contact management, Segmentation, A/B testing, Analytics, Integrations, and it shines with pros like Intuitive interface, Affordable pricing, Good deliverability, Automation features, Integrates with many apps.
To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.
ActiveTrail
ActiveTrail is a website analytics and heatmap software that allows users to see how visitors interact with their website. It records click-based visitor sessions to provide insight into visitor behavior.
Categories:
ActiveTrail Features
- Heatmaps to see where visitors click
- Scrollmaps to see how far visitors scroll
- Form analytics to see how visitors interact with forms
- A/B testing capabilities
- Session recordings to replay visitor sessions
- Funnel analysis to see where visitors drop off
Pricing
- Freemium
- Subscription-Based
Pros
Cons
MailerLite
MailerLite is an email marketing software that allows users to create and send engaging email newsletters. It has an intuitive drag-and-drop builder, templates, automation features, and integrations with popular third-party apps such as WordPress, Shopify, and Google Analytics.
Categories:
MailerLite Features
- Drag-and-drop email builder
- Email templates
- Automation workflows
- Landing pages
- Forms & popups
- Email sign-up forms
- Contact management
- Segmentation
- A/B testing
- Analytics
- Integrations
Pricing
- Freemium
- Subscription-Based