Agillic vs Urban Airship

Struggling to choose between Agillic and Urban Airship? Both products offer unique advantages, making it a tough decision.

Agillic is a Business & Commerce solution with tags like marketing, automation, personalization, omnichannel.

It boasts features such as Omnichannel marketing, AI-powered personalization, Automated campaigns, Real-time analytics, A/B testing, Customer data platform and pros including Intuitive drag-and-drop interface, Detailed customer profiles, Robust segmentation capabilities, Strong omnichannel support, Built-in AI and machine learning.

On the other hand, Urban Airship is a Social & Communications product tagged with engagement, messaging, mobile, push-notifications.

Its standout features include Push notifications, In-app messaging, Email and SMS delivery, Location-based messaging, A/B testing, Analytics and reporting, Audience segmentation, Integration with CRM systems, Multi-channel messaging, and it shines with pros like Easy to implement and use, Scalable to large user bases, Flexible delivery options, Robust analytics and segmentation, Well-designed user interface, Good customer support.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

Agillic

Agillic

Agillic is a customer marketing platform designed to help B2C companies provide personalized omnichannel experiences. It allows marketers to create automated campaigns, offers, and content across channels.

Categories:
marketing automation personalization omnichannel

Agillic Features

  1. Omnichannel marketing
  2. AI-powered personalization
  3. Automated campaigns
  4. Real-time analytics
  5. A/B testing
  6. Customer data platform

Pricing

  • Subscription-Based

Pros

Intuitive drag-and-drop interface

Detailed customer profiles

Robust segmentation capabilities

Strong omnichannel support

Built-in AI and machine learning

Cons

Steep learning curve

Limited third-party integrations

Requires technical resources for setup

Can be expensive for smaller businesses


Urban Airship

Urban Airship

Urban Airship is a cross-channel customer engagement platform that enables push notifications, in-app messages, email, SMS, and more. It helps companies engage with customers on any device or channel.

Categories:
engagement messaging mobile push-notifications

Urban Airship Features

  1. Push notifications
  2. In-app messaging
  3. Email and SMS delivery
  4. Location-based messaging
  5. A/B testing
  6. Analytics and reporting
  7. Audience segmentation
  8. Integration with CRM systems
  9. Multi-channel messaging

Pricing

  • Freemium
  • Subscription-Based

Pros

Easy to implement and use

Scalable to large user bases

Flexible delivery options

Robust analytics and segmentation

Well-designed user interface

Good customer support

Cons

Can get expensive for high volume usage

Setup and initial configuration can be complex

Advanced features may require developer skills

May need additional systems for full marketing stack