AWS Amplify vs Urban Airship

Struggling to choose between AWS Amplify and Urban Airship? Both products offer unique advantages, making it a tough decision.

AWS Amplify is a Development solution with tags like mobile, web, hosting, authentication, analytics.

It boasts features such as Hosting, Authentication, Analytics, Notifications, Machine Learning, AR/VR, API Management, CI/CD and pros including Easy to get started, Integrates well with other AWS services, Lots of built-in capabilities, Good for rapid prototyping, Supports multiple frameworks.

On the other hand, Urban Airship is a Social & Communications product tagged with engagement, messaging, mobile, push-notifications.

Its standout features include Push notifications, In-app messaging, Email and SMS delivery, Location-based messaging, A/B testing, Analytics and reporting, Audience segmentation, Integration with CRM systems, Multi-channel messaging, and it shines with pros like Easy to implement and use, Scalable to large user bases, Flexible delivery options, Robust analytics and segmentation, Well-designed user interface, Good customer support.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

AWS Amplify

AWS Amplify

AWS Amplify is a set of tools and services that enables developers to build full-stack web and mobile apps more easily. It handles hosting, code generation, authentication, managed GraphQL API backend, analytics, and much more.

Categories:
Development Mobile App Development
mobile web hosting authentication analytics

AWS Amplify Features

  1. Hosting
  2. Authentication
  3. Analytics
  4. Notifications
  5. Machine Learning
  6. AR/VR
  7. API Management
  8. CI/CD

Pricing

  • Free
  • Pay-As-You-Go

Pros

Easy to get started

Integrates well with other AWS services

Lots of built-in capabilities

Good for rapid prototyping

Supports multiple frameworks

Cons

Can be opinionated

Tied to AWS ecosystem

Not as customizable as coding everything from scratch

Additional costs for some features

Urban Airship

Urban Airship

Urban Airship is a cross-channel customer engagement platform that enables push notifications, in-app messages, email, SMS, and more. It helps companies engage with customers on any device or channel.

Categories:
Social & Communications Push Notifications
engagement messaging mobile push-notifications

Urban Airship Features

  1. Push notifications
  2. In-app messaging
  3. Email and SMS delivery
  4. Location-based messaging
  5. A/B testing
  6. Analytics and reporting
  7. Audience segmentation
  8. Integration with CRM systems
  9. Multi-channel messaging

Pricing

  • Freemium
  • Subscription-Based

Pros

Easy to implement and use

Scalable to large user bases

Flexible delivery options

Robust analytics and segmentation

Well-designed user interface

Good customer support

Cons

Can get expensive for high volume usage

Setup and initial configuration can be complex

Advanced features may require developer skills

May need additional systems for full marketing stack