GetResponse vs iContact

Struggling to choose between GetResponse and iContact? Both products offer unique advantages, making it a tough decision.

GetResponse is a Business & Commerce solution with tags like email, marketing, automation, campaigns.

It boasts features such as Email marketing campaigns, Autoresponders, Landing pages, Webinars, Contact management, Marketing automation workflows, A/B testing, Lead scoring, CRM integration, Analytics and reporting and pros including Intuitive drag-and-drop email builder, Automation workflows, Strong deliverability and inbox placement, Good customer support, Mobile optimization, A/B testing.

On the other hand, iContact is a Business & Commerce product tagged with email, marketing, campaigns, newsletters, autoresponders, analytics, crm.

Its standout features include Drag-and-drop email builder, A/B testing, Analytics and reporting, Integrations with CRM platforms, Autoresponders and email campaigns, Subscriber management, List segmentation, Social media integration, Mobile-responsive templates, and it shines with pros like User-friendly interface, Comprehensive email marketing features, Integrations with popular CRM and e-commerce platforms, Detailed analytics and reporting, Responsive customer support.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

GetResponse

GetResponse

GetResponse is an email marketing and automation software that allows businesses to create, send, and track email campaigns. It offers features like autoresponders, landing pages, webinars, contact management, and marketing automation workflows.

Categories:
Business & Commerce Email Marketing
email marketing automation campaigns

GetResponse Features

  1. Email marketing campaigns
  2. Autoresponders
  3. Landing pages
  4. Webinars
  5. Contact management
  6. Marketing automation workflows
  7. A/B testing
  8. Lead scoring
  9. CRM integration
  10. Analytics and reporting

Pricing

  • Subscription-Based
  • Custom Pricing

Pros

Intuitive drag-and-drop email builder

Automation workflows

Strong deliverability and inbox placement

Good customer support

Mobile optimization

A/B testing

Cons

Steep learning curve

No native social media integration

Lack of advanced segmentation

Can be pricey for small businesses

iContact

iContact

iContact is an email marketing software that allows users to create and send email campaigns, newsletters, and autoresponders. It has drag-and-drop email builders, A/B testing, analytics, and integrations with CRM platforms.

Categories:
Business & Commerce Email Marketing
email marketing campaigns newsletters autoresponders analytics crm

IContact Features

  1. Drag-and-drop email builder
  2. A/B testing
  3. Analytics and reporting
  4. Integrations with CRM platforms
  5. Autoresponders and email campaigns
  6. Subscriber management
  7. List segmentation
  8. Social media integration
  9. Mobile-responsive templates

Pricing

  • Subscription-Based

Pros

User-friendly interface

Comprehensive email marketing features

Integrations with popular CRM and e-commerce platforms

Detailed analytics and reporting

Responsive customer support

Cons

Limited free plan features

Pricing can be expensive for larger lists

Limited customization options for templates

Some users find the interface cluttered