GetResponse vs iContact

Struggling to choose between GetResponse and iContact? Both products offer unique advantages, making it a tough decision.

GetResponse is a Business & Commerce solution with tags like email, marketing, automation, campaigns.

It boasts features such as Email marketing campaigns, Autoresponders, Landing pages, Webinars, Contact management, Marketing automation workflows, A/B testing, Lead scoring, CRM integration, Analytics and reporting and pros including Intuitive drag-and-drop email builder, Automation workflows, Strong deliverability and inbox placement, Good customer support, Mobile optimization, A/B testing.

On the other hand, iContact is a Business & Commerce product tagged with email, marketing, campaigns, newsletters, autoresponders, analytics, crm.

Its standout features include Drag-and-drop email builder, A/B testing, Analytics and reporting, Integrations with CRM platforms, Autoresponders and email campaigns, Subscriber management, List segmentation, Social media integration, Mobile-responsive templates, and it shines with pros like User-friendly interface, Comprehensive email marketing features, Integrations with popular CRM and e-commerce platforms, Detailed analytics and reporting, Responsive customer support.

Feature	GetResponse	iContact
Overall Score	N/A	N/A
Primary Category	Business & Commerce	Business & Commerce

Product Overview

GetResponse

Description: GetResponse is an email marketing and automation software that allows businesses to create, send, and track email campaigns. It offers features like autoresponders, landing pages, webinars, contact management, and marketing automation workflows.

iContact

Description: iContact is an email marketing software that allows users to create and send email campaigns, newsletters, and autoresponders. It has drag-and-drop email builders, A/B testing, analytics, and integrations with CRM platforms.

Key Features Comparison

GetResponse Features

• Email marketing campaigns
• Autoresponders
• Landing pages
• Webinars
• Contact management
• Marketing automation workflows
• A/B testing
• Lead scoring
• CRM integration
• Analytics and reporting

iContact Features

• Drag-and-drop email builder
• A/B testing
• Analytics and reporting
• Integrations with CRM platforms
• Autoresponders and email campaigns
• Subscriber management
• List segmentation
• Social media integration
• Mobile-responsive templates

Pros & Cons Analysis

GetResponse

Pros

• Intuitive drag-and-drop email builder
• Automation workflows
• Strong deliverability and inbox placement
• Good customer support
• Mobile optimization
• A/B testing

Cons

• Steep learning curve
• No native social media integration
• Lack of advanced segmentation
• Can be pricey for small businesses

iContact

Pros

• User-friendly interface
• Comprehensive email marketing features
• Integrations with popular CRM and e-commerce platforms
• Detailed analytics and reporting
• Responsive customer support

Cons

• Limited free plan features
• Pricing can be expensive for larger lists
• Limited customization options for templates
• Some users find the interface cluttered

Pricing Comparison

GetResponse

• Subscription-Based
• Custom Pricing

iContact

• Subscription-Based