Google Latitude vs Foursquare

Struggling to choose between Google Latitude and Foursquare? Both products offer unique advantages, making it a tough decision.

Google Latitude is a Social & Communications solution with tags like location, social, friends, sharing.

It boasts features such as Location sharing with friends, Checking into locations, Posting status updates, Viewing friends' locations and pros including Allowed users to easily share their location with friends, Integrated with other Google services, Provided a way to keep track of friends' whereabouts.

On the other hand, Foursquare is a Social & Communications product tagged with local-search, recommendations, checkin, badges, points, locationbased.

Its standout features include Check-in at locations to earn points, Get recommendations for places to go based on location, Discover new places nearby, Earn badges for checking in at certain locations, Unlock specials and deals by checking in, Leave tips and reviews for places you visit, Connect with friends and see where they have checked in, Leaderboards and mayorships for most check-ins at a place, and it shines with pros like Good for discovering new places in your area, Checking in and earning points can be fun and addictive, Unlocking specials can save you money, Easy to connect with friends and see where they go, Interface is simple and easy to use.

Feature	Google Latitude	Foursquare
Overall Score	N/A	N/A
Primary Category	Social & Communications	Social & Communications

Product Overview

Google Latitude

Description: Google Latitude was a location-based social networking app developed by Google. It allowed users to share their locations with friends and see friends' locations, check into locations, post status messages, and more.

Foursquare

Description: Foursquare is a local search and discovery mobile app that provides recommendations for dining, nightlife, shopping and entertainment based on the user's location. Users can check-in at venues to earn points, badges and unlock specials and recommendations.

Key Features Comparison

Google Latitude Features

• Location sharing with friends
• Checking into locations
• Posting status updates
• Viewing friends' locations

Foursquare Features

• Check-in at locations to earn points
• Get recommendations for places to go based on location
• Discover new places nearby
• Earn badges for checking in at certain locations
• Unlock specials and deals by checking in
• Leave tips and reviews for places you visit
• Connect with friends and see where they have checked in
• Leaderboards and mayorships for most check-ins at a place

Pros & Cons Analysis

Google Latitude

Pros

• Allowed users to easily share their location with friends
• Integrated with other Google services
• Provided a way to keep track of friends' whereabouts

Cons

• Privacy concerns around sharing location data
• Limited functionality compared to other location-based apps
• Discontinued by Google in 2013

Foursquare

Pros

• Good for discovering new places in your area
• Checking in and earning points can be fun and addictive
• Unlocking specials can save you money
• Easy to connect with friends and see where they go
• Interface is simple and easy to use

Cons

• Checking in can be seen as showy by some
• Too much focus on earning points/badges rather than utility
• Recommendations are hit or miss sometimes
• Privacy concerns around always sharing your location
• Requires a large user base to be really useful

Pricing Comparison

Google Latitude

• Free

Foursquare

• Freemium