Mixpanel vs Toasted Analytics

Struggling to choose between Mixpanel and Toasted Analytics? Both products offer unique advantages, making it a tough decision.

Mixpanel is a Business & Commerce solution with tags like analytics, user-tracking, funnels, cohort-analysis.

It boasts features such as Tracking user interactions on websites and mobile apps, Funnel analysis to identify user drop-off points, Retention reports to measure user engagement, Cohort analysis to segment and analyze user groups, A/B testing to optimize user experience, Segmentation and targeting tools, Real-time data reporting and dashboards and pros including Comprehensive user behavior analytics, Intuitive and user-friendly interface, Customizable dashboards and reports, Integrations with various platforms and tools, Robust data security and privacy features.

On the other hand, Toasted Analytics is a Business & Commerce product tagged with web-analytics, funnel-visualization, campaign-tracking.

Its standout features include Real-time visitor tracking, Funnel visualization, Campaign performance tracking, Customizable dashboards, Referral source analysis, Device and browser reporting, Heatmap and scroll tracking, Goal and conversion tracking, and it shines with pros like User-friendly interface, Comprehensive analytics features, Affordable pricing options, Easy to set up and integrate, Helpful customer support.

Feature	Mixpanel	Toasted Analytics
Overall Score	N/A	N/A
Primary Category	Business & Commerce	Business & Commerce

Product Overview

Mixpanel

Description: Mixpanel is a business analytics software that helps track user interactions on websites and mobile applications. It allows companies to analyze user behavior through features like funnels, retention reports, and cohort analytics.

Toasted Analytics

Description: Toasted Analytics is a user-friendly web analytics platform that provides insightful reports to help understand visitor behavior. It offers features like real-time stats, funnel visualization, and campaign tracking to optimize site performance.

Key Features Comparison

Mixpanel Features

• Tracking user interactions on websites and mobile apps
• Funnel analysis to identify user drop-off points
• Retention reports to measure user engagement
• Cohort analysis to segment and analyze user groups
• A/B testing to optimize user experience
• Segmentation and targeting tools
• Real-time data reporting and dashboards

Toasted Analytics Features

• Real-time visitor tracking
• Funnel visualization
• Campaign performance tracking
• Customizable dashboards
• Referral source analysis
• Device and browser reporting
• Heatmap and scroll tracking
• Goal and conversion tracking

Pros & Cons Analysis

Mixpanel

Pros

• Comprehensive user behavior analytics
• Intuitive and user-friendly interface
• Customizable dashboards and reports
• Integrations with various platforms and tools
• Robust data security and privacy features

Cons

• Can be expensive for larger businesses
• Limited customization options for advanced users
• Some features may require additional paid add-ons
• Learning curve for new users

Toasted Analytics

Pros

• User-friendly interface
• Comprehensive analytics features
• Affordable pricing options
• Easy to set up and integrate
• Helpful customer support

Cons

• Limited free plan features
• Lacks advanced segmentation options
• No e-commerce specific features
• May be too basic for larger websites

Pricing Comparison

Mixpanel

• Freemium
• Subscription-Based

Toasted Analytics

• Free
• Freemium
• Subscription-Based