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Open Web Analytics vs Visual Website Optimizer

A side-by-side look at Open Web Analytics and Visual Website Optimizer. For an in-depth review of either product, follow the links below.

Open Web Analytics

Open Web Analytics

Business & Commerce

Open Web Analytics (OWA) is an open source web analytics software that allows you to track and analyze traffic on your website. It is designed to be easy to install and use, while providing detailed analytics reports.

open-sourceweb-analyticstraffic-trackingusage-analytics
Visual Website Optimizer

Visual Website Optimizer

Business & Commerce

Visual Website Optimizer is an A/B testing and conversion rate optimization software that allows you to test changes to your website to increase conversions. It makes it easy to set up A/B and multivariate tests without coding.

ab-testingconversion-optimizationwebsite-testing