
Description: SeoTools for Excel is an Excel add-in that provides SEO analysis features directly within Excel. It allows you to analyze keywords, track rankings, perform backlink analysis, and more, without leaving your spreadsheet.
Type: Open Source Test Automation Framework
Founded: 2011
Primary Use: Mobile app testing automation
Supported Platforms: iOS, Android, Windows

Description: Screaming Frog SEO Spider is a desktop program used to crawl websites to analyze their SEO, check for broken links, generate sitemaps, and more. It provides detailed reports on on-page elements like titles, metadata, headings, images, and internal links.
Type: Cloud-based Test Automation Platform
Founded: 2015
Primary Use: Web, mobile, and API testing
Supported Platforms: Web, iOS, Android, API