Toasted Analytics vs Fathom Analytics

Struggling to choose between Toasted Analytics and Fathom Analytics? Both products offer unique advantages, making it a tough decision.

Toasted Analytics is a Business & Commerce solution with tags like web-analytics, funnel-visualization, campaign-tracking.

It boasts features such as Real-time visitor tracking, Funnel visualization, Campaign performance tracking, Customizable dashboards, Referral source analysis, Device and browser reporting, Heatmap and scroll tracking, Goal and conversion tracking and pros including User-friendly interface, Comprehensive analytics features, Affordable pricing options, Easy to set up and integrate, Helpful customer support.

On the other hand, Fathom Analytics is a Online Services product tagged with analytics, traffic, metrics, open-source.

Its standout features include Open source analytics platform, Lightweight and fast, Privacy focused - no user tracking, Provides insights into site traffic and metrics, Goal and event tracking, Customizable dashboard, Works with static sites and blogs, and it shines with pros like Free and open source, Lightweight and fast loading, Respects user privacy, Easy to self-host, Customizable and extensible.

Feature	Toasted Analytics	Fathom Analytics
Overall Score	N/A	N/A
Primary Category	Business & Commerce	Online Services

Product Overview

Toasted Analytics

Description: Toasted Analytics is a user-friendly web analytics platform that provides insightful reports to help understand visitor behavior. It offers features like real-time stats, funnel visualization, and campaign tracking to optimize site performance.

Fathom Analytics

Description: Fathom Analytics is an open-source alternative to Google Analytics for websites. It's a simple, privacy-focused analytics tool that provides insights into site traffic, valuable metrics, and user engagement over time to optimize the website for visitors.

Key Features Comparison

Toasted Analytics Features

• Real-time visitor tracking
• Funnel visualization
• Campaign performance tracking
• Customizable dashboards
• Referral source analysis
• Device and browser reporting
• Heatmap and scroll tracking
• Goal and conversion tracking

Fathom Analytics Features

• Open source analytics platform
• Lightweight and fast
• Privacy focused - no user tracking
• Provides insights into site traffic and metrics
• Goal and event tracking
• Customizable dashboard
• Works with static sites and blogs

Pros & Cons Analysis

Toasted Analytics

Pros

• User-friendly interface
• Comprehensive analytics features
• Affordable pricing options
• Easy to set up and integrate
• Helpful customer support

Cons

• Limited free plan features
• Lacks advanced segmentation options
• No e-commerce specific features
• May be too basic for larger websites

Fathom Analytics

Pros

• Free and open source
• Lightweight and fast loading
• Respects user privacy
• Easy to self-host
• Customizable and extensible

Cons

• Limited built-in features compared to GA
• Requires some technical expertise to set up
• Lacks some advanced analytics functionality
• Smaller user community than GA

Pricing Comparison

Toasted Analytics

• Free
• Freemium
• Subscription-Based

Fathom Analytics

• Open Source
• Self-Hosted