What is Fathom Analytics?
Fathom Analytics is an open-source, privacy-focused alternative to Google Analytics. It provides website owners with valuable insights into their traffic while respecting users' privacy.
Here are some key features of Fathom:
- Lightweight and fast - Fathom loads quickly on websites without slowing them down.
- Open-source - The code behind Fathom is transparent and auditable by anyone.
- Privacy-focused - Fathom collects only minimal analytics data and doesn't use cookies or fingerprinting.
- Easy to understand metrics - Fathom provides intuitive stats on site visits, top pages, referrers, and more.
- Affordable pricing - Fathom offers competitive pricing for individuals to large organizations.
- Customizable and extensible - Users can tweak Fathom to their needs and integrate it using the REST API.
In summary, Fathom Analytics focuses on simple, transparent web analytics without compromising user privacy. For website owners prioritizing privacy and speed while still needing visitor insights, Fathom is a top Google Analytics alternative worth evaluating.