Clickmap

Clickmap

Clickmap is a web analytics software used to track how users interact with a website. It generates heatmaps showing click data, mouse movements, and scroll activity.
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heatmap click-tracking user-tracking

Clickmap: Web Analytics Software

Clickmap is a web analytics software used to track how users interact with a website. It generates heatmaps showing click data, mouse movements, and scroll activity.

What is Clickmap?

Clickmap is a web analytics software used to visually understand how users interact with a website. It tracks user activity like clicks, mouse movements, scrolling, and generates heatmaps and session recordings to illustrate interaction patterns.

Key features of Clickmap include:

  • Heatmaps showing click data, mouse movements, and scroll reach
  • Session recordings to see individual user activity
  • A/B testing integration to analyze which design performs better
  • Form analytics to see which fields users interact with most
  • Funnels to analyze drop-off rates across website workflows
  • User tagging to categorize visitors
  • Customizable reports and comparison charts to analyze metrics
  • Integration with major analytics platforms like Google Analytics and Adobe Analytics
  • Support for desktop and mobile platforms

With its visual interaction data, Clickmap enables product teams, marketers, designers and developers to understand how users navigate a website and identify issues impacting conversion rates. The actionable insights can be used for tasks like improving website content, testing designs, personalizing customer journeys and more.

Clickmap Features

Features

  1. Heatmap visualization of user clicks and mouse movements
  2. Scroll activity tracking
  3. Detailed reporting on user behavior
  4. Integration with popular web analytics platforms
  5. Customizable heatmap settings and filters

Pricing

  • Free
  • Freemium
  • Subscription-Based

Pros

Provides valuable insights into user interaction with a website

Easy to set up and use

Offers a free plan for small websites

Helps identify areas for website optimization

Cons

Limited functionality in the free plan

May slow down website performance if not optimized

Paid plans can be expensive for small businesses


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