Yandex.Metrica vs Fathom Analytics

Struggling to choose between Yandex.Metrica and Fathom Analytics? Both products offer unique advantages, making it a tough decision.

Yandex.Metrica is a Online Services solution with tags like analytics, tracking, statistics, web-traffic, user-behavior.

It boasts features such as Detailed website traffic and user behavior analytics, Real-time data tracking and reporting, Customizable dashboards and reports, Audience segmentation and user profiling, Conversion tracking and goal monitoring, Ecommerce analytics and shopping funnel optimization, Integration with other Yandex products and third-party tools and pros including Comprehensive web analytics solution, Free plan available with substantial features, Robust data visualization and reporting, Granular user behavior insights, Seamless integration with Yandex ecosystem.

On the other hand, Fathom Analytics is a Online Services product tagged with analytics, traffic, metrics, open-source.

Its standout features include Open source analytics platform, Lightweight and fast, Privacy focused - no user tracking, Provides insights into site traffic and metrics, Goal and event tracking, Customizable dashboard, Works with static sites and blogs, and it shines with pros like Free and open source, Lightweight and fast loading, Respects user privacy, Easy to self-host, Customizable and extensible.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

Yandex.Metrica

Yandex.Metrica

Yandex.Metrica is a web analytics service offered by Yandex that tracks and reports website traffic and user behavior data. It provides details on sessions, users, geography, sources, content, goals, and ecommerce.

Categories:
analytics tracking statistics web-traffic user-behavior

Yandex.Metrica Features

  1. Detailed website traffic and user behavior analytics
  2. Real-time data tracking and reporting
  3. Customizable dashboards and reports
  4. Audience segmentation and user profiling
  5. Conversion tracking and goal monitoring
  6. Ecommerce analytics and shopping funnel optimization
  7. Integration with other Yandex products and third-party tools

Pricing

  • Free
  • Freemium

Pros

Comprehensive web analytics solution

Free plan available with substantial features

Robust data visualization and reporting

Granular user behavior insights

Seamless integration with Yandex ecosystem

Cons

Limited language support (primarily Russian and English)

Potential data privacy concerns for non-Russian users

Learning curve for users unfamiliar with Yandex products


Fathom Analytics

Fathom Analytics

Fathom Analytics is an open-source alternative to Google Analytics for websites. It's a simple, privacy-focused analytics tool that provides insights into site traffic, valuable metrics, and user engagement over time to optimize the website for visitors.

Categories:
analytics traffic metrics open-source

Fathom Analytics Features

  1. Open source analytics platform
  2. Lightweight and fast
  3. Privacy focused - no user tracking
  4. Provides insights into site traffic and metrics
  5. Goal and event tracking
  6. Customizable dashboard
  7. Works with static sites and blogs

Pricing

  • Open Source
  • Self-Hosted

Pros

Free and open source

Lightweight and fast loading

Respects user privacy

Easy to self-host

Customizable and extensible

Cons

Limited built-in features compared to GA

Requires some technical expertise to set up

Lacks some advanced analytics functionality

Smaller user community than GA