TurnClick vs Optimizely

Struggling to choose between TurnClick and Optimizely? Both products offer unique advantages, making it a tough decision.

TurnClick is a Business & Commerce solution with tags like user-research, preference-testing, paired-comparison.

It boasts features such as Allows sending paired comparison tasks to users, Get user feedback quickly, Designed for faster user preference tests and pros including Fast and easy way to get user feedback, Good for A/B testing interfaces, Intuitive user interface.

On the other hand, Optimizely is a Business & Commerce product tagged with ab-testing, personalization, experimentation, conversion-rate-optimization.

Its standout features include A/B Testing, Multivariate Testing, Personalization, Experimentation Platform, Results Analysis and Reporting, and it shines with pros like Easy to use interface, Integrates with many tools and platforms, Robust experimentation capabilities, Powerful analytics and reporting, Helps improve conversion rates.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

TurnClick

TurnClick

TurnClick is a user research software that allows sending paired comparison tasks to users and get their feedback quickly. It's designed specifically for faster user preference tests.

Categories:
Business & Commerce User Research
user-research preference-testing paired-comparison

TurnClick Features

  1. Allows sending paired comparison tasks to users
  2. Get user feedback quickly
  3. Designed for faster user preference tests

Pricing

  • Freemium

Pros

Fast and easy way to get user feedback

Good for A/B testing interfaces

Intuitive user interface

Cons

Limited customization options

No integration with analytics tools

Small user base compared to competitors

Optimizely

Optimizely

Optimizely is a leading experimentation and personalization platform that allows companies to test and optimize digital experiences. It provides tools to run A/B tests, multivariate tests, server-side testing, and more to improve conversion rates.

Categories:
Business & Commerce Conversion Optimization
ab-testing personalization experimentation conversion-rate-optimization

Optimizely Features

  1. A/B Testing
  2. Multivariate Testing
  3. Personalization
  4. Experimentation Platform
  5. Results Analysis and Reporting

Pricing

  • Freemium
  • Subscription-Based

Pros

Easy to use interface

Integrates with many tools and platforms

Robust experimentation capabilities

Powerful analytics and reporting

Helps improve conversion rates

Cons

Can get expensive for larger enterprises

Limitations in some advanced use cases

Requires developer resources to implement

Complex workflows may have learning curve