What is AdHub?
AdHub is an ad management platform designed to help publishers manage, optimize, and monetize their ad inventory across devices and formats. Some key features of AdHub include:
- Ad serving and trafficking - Upload ad creatives, set up campaigns and ad tags, traffic ads to your inventory
- Reporting and analytics - In-depth reporting on impressions, clicks, CTR, revenues, etc. Segment data by campaign, advertiser, placement, geography, and more
- Yield optimization - Built-in yield management tools to help maximize revenues from your ad inventory
- Header bidding - Implements header bidding to help increase competition for your ad slots
- Ad quality controls - Block low-quality ads and prevent ad clutter to improve user experience
- Responsive ad units - Serve ads optimized for desktop, mobile web, in-app, and more
- Granular ad targeting - Target ads based on geo, device, url, time of day, and more
- Fraud detection - Identify and block fraudulent traffic to minimize wasted ad spend
AdHub helps publishers save time, optimize revenues from programmatic and direct-sold campaigns, and deliver a better ad experience. It provides an intuitive UI and detailed analytics for optimizing yield.