What is Cider?
Cider is a user research platform built to help teams conduct better research and make faster product decisions. It provides an intuitive interface for user researchers to:
- Create and manage studies with custom screeners, schedules, and consent forms
- Recruit participants that match target demographics and behaviors
- Conduct moderated and unmoderated remote usability testing sessions
- Record and annotate sessions to capture key insights
- Analyze results across studies with smart filtering and tagging
- Share findings, export reports, and integrate data into existing workflows
By centralizing research operations and data into a single collaborative platform, Cider enables more aligned, impactful, and scalable user research programs. Its flexible tools and integrations support a wide range of qualitative and quantitative methods employed by market researchers, product managers, UX designers and other core product development roles.