Conjoint.ly

Conjoint.ly: Conjoint Analysis Software for Market Research

Conjoint.ly is a software platform that enables market researchers and product managers to perform conjoint analysis studies. It allows you to design and field conjoint analysis surveys, and analyze the results to understand consumer preferences and determine optimal product features and pricing.

What is Conjoint.ly?

Conjoint.ly is an online software platform used to design, field, and analyze conjoint analysis studies. Conjoint analysis is a survey-based statistical technique used in market research that helps determine how people value different features of a product or service.

Some key capabilities of Conjoint.ly include:

• Drag-and-drop survey builder to create conjoint analysis choice tasks and surveys
• Tools to automatically generate statistically optimized experimental designs
• Flexibility to add additional survey questions beyond conjoint tasks
• Global consumer panel to target respondents and collect data
• Automated data analysis features such as preference modeling, simulations, and what-if analysis
• Visualization tools such as preference maps to view market simulation results
• Collaboration features to add team members and share projects

Conjoint.ly is used by product and marketing teams to determine optimal pricing, understand consumer preferences for features, forecast market shares, and effectively position new products. It enables both rapid DIY-style conjoint analysis as well as full-service support for more advanced conjoint and pricing projects.

Conjoint.ly Features

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