Google Consumer Surveys
Google Consumer Surveys is a market research tool that allows businesses to collect consumer opinion data by posting short surveys to the Google network. Users answer questions in exchange for access to premium content.
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market-research
consumer-opinion
data-collection
Google Consumer Surveys: Market Research Tool
Market research tool allowing businesses to collect consumer opinion data by posting short surveys on the Google network, with users answering questions for access to premium content.
What is Google Consumer Surveys?
Google Consumer Surveys is a market research tool launched by Google in 2012. It allows businesses, researchers, and pollsters to collect consumer opinion data by posting short surveys across the Google network. When users encounter a survey question, they must answer the question correctly in order to gain access to premium content such as an article or video.
Some key features of Google Consumer Surveys include:
- Reach a wide demographic - Surveys can reach millions of users across search, YouTube, Android apps, and sites in the Google Display Network.
- Fast and low-cost - Get survey responses within a day. Pricing starts at $0.10 per response.
- Targeted and representative sampling - Apply filters to target specific user demographics and interests.
- Automated data analysis - Results are automatically analyzed with filters for significance and confidence intervals.
- Integrations - Integrate survey data with platforms like SurveyMonkey, Qualtrics, and more through the APIs.
Google Consumer Surveys is a cost-effective, scalable tool for gaining quick consumer insights across Google's network. It works well for market research, content feedback, political polling, brand health tracking, ad testing, and more.
Google Consumer Surveys Features
Features
- Allows businesses to create & publish surveys
- Surveys can be targeted to specific demographics
- Provides fast survey results
- Integrates with Google Analytics
- Offers different survey question types
- Provides automated data analysis
Pricing
- Pay-As-You-Go
Pros
Easy to create and deploy surveys
Large reach via Google network
Fast turnaround on survey results
Good for market research and feedback
Relatively low cost compared to traditional surveys
Cons
Limited survey length (max 10 questions)
Respondents must view ad to answer survey
May not reach some niche demographics
No advanced branding/survey customization
Data analysis features are basic
The Best Google Consumer Surveys Alternatives
Top Online Services and Market Research and other similar apps like Google Consumer Surveys
Here are some alternatives to Google Consumer Surveys:
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SurveySwap
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CitizenMe
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SurveyCircle
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PollPool
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Pollfish
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Survata
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Answeo
Answeo is an advanced question answering and conversational AI software. It utilizes the latest innovations in natural language processing and machine learning to provide highly accurate answers to questions asked in everyday natural language.Some key features of Answeo include:Sophisticated natural language understanding to decipher the context and intent behind questionsAccess...
