Lead Forensics

Lead Forensics

Lead Forensics is a lead generation and identification software that reveals the identity of anonymous website visitors. It captures IP addresses of site visitors and matches them to company information to provide sales and marketing teams with lead contact details.
Lead Forensics image
lead-generation visitor-tracking ip-tracking sales-intelligence

Lead Forensics: Lead Generation & Anonymous Visitor Identification

Reveal anonymous website visitor identities, capture IP addresses, and match to company info for sales and marketing teams to access lead contact details.

What is Lead Forensics?

Lead Forensics is a software as a service (SaaS) platform for lead generation and identification. It enables companies to identify who is visiting their website, capture that lead's information, and use it to qualify and nurture the lead.

The software integrates with a company's website to capture IP addresses of visitors. It then cross-references these IP addresses against its database of over 2 billion IP profiles to identify the company and contact details associated with the IP. This allows sales and marketing teams to see the exact companies and contacts that are researching or showing interest in their offerings.

Key features include:

  • Reveal anonymous website visitors
  • Identify visitor companies and contacts
  • Integrate captured leads into your CRM
  • Get notifications when target accounts visit
  • Automate lead nurturing campaigns
  • Track lead engagement over time
  • Report on visitor trends and analytics

Lead Forensics eliminates wasted marketing efforts by enabling businesses to focus on high-quality leads that have already expressed interest. This can significantly increase sales efficiency and return on marketing investment.

Lead Forensics Features

Features

  1. Visitor identification and lead generation
  2. IP address capture and company information matching
  3. Detailed visitor data and contact information
  4. Customizable dashboards and reporting
  5. Integration with CRM and sales tools
  6. Automated lead scoring and prioritization

Pricing

  • Subscription-Based

Pros

Helps identify and qualify potential leads

Provides valuable visitor data and insights

Integrates with various sales and marketing tools

Customizable to fit specific business needs

Potential to increase sales and marketing efficiency

Cons

Requires a paid subscription

May not capture all anonymous visitors

Accuracy of lead information can vary

Potential privacy concerns with visitor tracking


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