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LibPixel

LibPixel is an open-source web automation tool designed to streamline pixel testing. It provides an interface to trigger and record user journeys for testing pixel tracking and data collection.

What is LibPixel?

LibPixel is an open-source automation tool for pixel testing and tag management. It can be used to streamline the process of validating marketing and analytics pixels on websites and mobile apps.

Some of the key features of LibPixel include:

  • User journey recording - LibPixel can capture user sessions by triggering clicks, form submissions etc. This simulated user journey can then be replayed for pixel validation.
  • Pixel debugger - It has an integrated pixel debugger that extracts and displays all pixels loaded on a page. This allows easy validation of pixels.
  • Built-in integrations - It supports out-of-the-box integrations with over 150+ marketing, analytics, and commerce platforms. Pixels from tools like Google Analytics, Facebook Pixel, Shopify etc. can be easily tested.
  • CI/CD integration - LibPixel provides integration support for CI/CD pipelines. Automated pixel tests can be incorporated into deployment workflows.
  • Custom scripting - For advanced use cases, custom journeys can be scripted using JavaScript and the Puppeteer API.
  • Open source - As LibPixel is open source licensed under AGPL 3.0, the pixel testing framework can be customized as required.

Overall, LibPixel is designed to simplify validating marketing tags and streamline pixel testing through easy-to-configure test automation. Its focus on pixel analytics makes it a helpful tool for digital marketers, website developers and QA engineers.

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