Nosto uses AI and machine learning to analyze customer behavior and product data, delivering personalized recommendations, promotions, and messaging to drive sales and engagement.
Nosto is a leading ecommerce personalization and product recommendations platform designed specifically for online stores. It uses artificial intelligence and machine learning to analyze customer behavior, browsing patterns, purchase history, and product data to deliver individualized product recommendations, promotions, and messaging across the customer journey.
The Nosto platform installs easily on a store's existing infrastructure and requires no IT resources to deploy or maintain. It works by observing how customers interact with a store's products in real-time, understanding interests and intent, and then leveraging that data to display the right products to the right customer at the right time.
Nosto enables online retailers to increase average order value, conversions, engagement, and loyalty. The individually tailored recommendations and messaging have proven to drive higher sales by showing customers more of what they want to see. Nosto can also reduce cart abandonment and bounce rates.
In addition to product recommendations, Nosto provides features like email and SMS campaign integration, performance dashboards and reporting, and personalization for popups and banners. It can optimize for any KPI and target customer segment.
Nosto supports integration with all major ecommerce platforms like Shopify, Magento, and BigCommerce. Over 10,000 online stores currently use Nosto to deliver personalized shopping experiences that fuel their business growth.
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