Taboola

Taboola: Personalized Content Recommendation Platform

Taboola is an online content recommendation platform that delivers personalized recommendations to users as they browse the web and consume content. It allows publishers and advertisers to target and engage users more effectively.

What is Taboola?

Taboola is an online content discovery and native advertising platform. It provides website recommendations and sponsored content to leading global properties in various categories including news, entertainment, sports, finance, technology, travel, life and more.

The Taboola recommendation platform leverages big data analytics to study user behavior and interests to deliver personalized content recommendations that keep users engaged. These personalized content boxes increase page views, session depth, and loyalty. Taboola recommendations reach over 500 million daily active users every month.

For advertisers and brands, Taboola native advertising provides a solution to place sponsored content in front of targeted audiences to achieve goals ranging from increased brand awareness to direct response. Taboola has direct publisher relationships with mobile carriers, device manufacturers, internet portals & service providers, as well as partnerships with the major social & search platforms.

Taboola Features

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