Wink Brand Tracking

Wink Brand Tracking: Social Listening and Brand Monitoring Platform

Wink Brand Tracking is a social listening and brand monitoring platform that tracks mentions of your brand, products, services, competitors, and industry across social media, news, forums, reviews, and more. It provides analytics and insights to measure brand health, campaign effectiveness, competitor activity, customer sentiment, emerging trends and threats.

What is Wink Brand Tracking?

Wink Brand Tracking is a powerful social listening, media monitoring, and competitive intelligence platform used by leading brands for deep consumer and market insights. It continuously tracks millions of online conversations happening across social media, news, forums, blogs, and review sites to provide brands with real-time dashboards, alerts, and reporting on their brand, products, campaign effectiveness, industry trends, emerging opportunities and threats, and competitor activity.

Key features include:

• Customizable dashboards showing brand sentiment, share of voice, top authors and influencers, viral content, competitive benchmarking, and more
• Configurable alerts on brand mentions, new competitors, changes in consumer sentiment, viral threats, etc.
• Social listening streams with Boolean search, filters, and sharing tools
• Historical data and reporting on brand KPIs over time
• Image recognition for tracking branded content and assets
• Integration with leading social platforms like Instagram, Facebook, Twitter, YouTube, Reddit
• APIs for data exports and incorporating insights across the organization

Wink brings together the best of social analytics, media and news monitoring, online reputation management, and market research in one cost-effective platform. It enables brands to listen better, react faster, identify new opportunities, mitigate emerging threats, and make data-driven decisions to drive growth.

Wink Brand Tracking Features

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