Agent360 vs Big Purple Dot

Struggling to choose between Agent360 and Big Purple Dot? Both products offer unique advantages, making it a tough decision.

Agent360 is a Business & Commerce solution with tags like customer-service, omnichannel, skills-routing, analytics, reporting.

It boasts features such as Omni-channel support, Skills-based routing, CSR performance analytics, Robust reporting, CRM integrations, Real-time dashboards, SLA and KPI tracking, IVR and call recording and pros including Unified inbox for managing multiple channels, Improved customer satisfaction, Increased agent productivity, Enhanced visibility into CX metrics, Easy to set up and use.

On the other hand, Big Purple Dot is a Business & Commerce product tagged with data-unification, customer-360, personalization.

Its standout features include Unified customer data platform, 360-degree customer view, Personalized marketing campaigns, Multi-channel campaign management, Customer segmentation and targeting, Real-time data integration, Predictive analytics and AI-powered insights, and it shines with pros like Comprehensive customer data unification, Enables personalized customer experiences, Improves marketing campaign effectiveness, Scalable and customizable platform, Provides valuable customer insights.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

Agent360

Agent360

Agent360 is a customer service software that provides omni-channel support and helps manage customer interactions across multiple channels like phone, email, chat, social media and more. It has features like skills-based routing, CSR performance analytics and robust reporting.

Categories:
Business & Commerce Customer Service
customer-service omnichannel skills-routing analytics reporting

Agent360 Features

  1. Omni-channel support
  2. Skills-based routing
  3. CSR performance analytics
  4. Robust reporting
  5. CRM integrations
  6. Real-time dashboards
  7. SLA and KPI tracking
  8. IVR and call recording

Pricing

  • Subscription-Based
  • Custom Pricing

Pros

Unified inbox for managing multiple channels

Improved customer satisfaction

Increased agent productivity

Enhanced visibility into CX metrics

Easy to set up and use

Cons

Can be expensive for smaller teams

Advanced customization requires developer skills

Third-party integrations can be limited

Lacks native survey and feedback capabilities

Big Purple Dot

Big Purple Dot

Big Purple Dot is a cloud-based customer data platform (CDP) that helps companies unify customer data from various sources to get a 360-degree view of their customers. It enables personalized marketing campaigns across channels.

Categories:
Business & Commerce Customer Data Platform
data-unification customer-360 personalization

Big Purple Dot Features

  1. Unified customer data platform
  2. 360-degree customer view
  3. Personalized marketing campaigns
  4. Multi-channel campaign management
  5. Customer segmentation and targeting
  6. Real-time data integration
  7. Predictive analytics and AI-powered insights

Pricing

  • Subscription-Based

Pros

Comprehensive customer data unification

Enables personalized customer experiences

Improves marketing campaign effectiveness

Scalable and customizable platform

Provides valuable customer insights

Cons

Potential complexity for smaller businesses

Requires significant data management resources

Steep learning curve for some users

Pricing may be high for some small and medium-sized businesses