Business Wire vs PRNEWS.IO

Struggling to choose between Business Wire and PRNEWS.IO? Both products offer unique advantages, making it a tough decision.

Business Wire is a Business & Commerce solution with tags like press-release, distribution, media-relations, public-relations.

It boasts features such as Distribute press releases to media outlets, journalists, bloggers, investors, Guaranteed posting on major wire services, Targeting options, Multimedia distribution, Analytics, Support services and pros including Wide reach and distribution, Credibility of being on major wire services, Targeting capabilities, Multimedia options, Analytics to track performance, Good support.

On the other hand, PRNEWS.IO is a Business & Commerce product tagged with press-releases, media-relations, journalist-targeting.

Its standout features include Media Database, Press Release Distribution, Social Media Integration, Analytics and Reporting, and it shines with pros like User-friendly interface, Automated follow-ups, Detailed analytics, Large media database.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

Business Wire

Business Wire

Business Wire is a press release distribution service that allows companies, agencies, and organizations to distribute press releases to media outlets, journalists, bloggers, investors and the general public. It offers guaranteed posting on major wire services, targeting options, multimedia distribution, analytics, and support services.

Categories:
Business & Commerce Press Release Distribution
press-release distribution media-relations public-relations

Business Wire Features

  1. Distribute press releases to media outlets, journalists, bloggers, investors
  2. Guaranteed posting on major wire services
  3. Targeting options
  4. Multimedia distribution
  5. Analytics
  6. Support services

Pricing

  • Subscription-Based
  • Pay-As-You-Go

Pros

Wide reach and distribution

Credibility of being on major wire services

Targeting capabilities

Multimedia options

Analytics to track performance

Good support

Cons

Can be expensive depending on level of distribution needed

Have to craft releases carefully to get pickup

Still have to do other marketing and PR

Analytics may not be as robust as dedicated platforms

PRNEWS.IO

PRNEWS.IO

PRNEWS.IO is a PR software that helps companies and agencies create, distribute, and measure the impact of their press releases. It allows users to target relevant journalists, automate follow-ups, and track press coverage.

Categories:
Business & Commerce Public Relations
press-releases media-relations journalist-targeting

PRNEWS.IO Features

  1. Media Database
  2. Press Release Distribution
  3. Social Media Integration
  4. Analytics and Reporting

Pricing

  • Subscription-Based

Pros

User-friendly interface

Automated follow-ups

Detailed analytics

Large media database

Cons

Can be pricey for small companies

Limited customization options