Countly vs Google Analytics

Struggling to choose between Countly and Google Analytics? Both products offer unique advantages, making it a tough decision.

Countly is a Business & Commerce solution with tags like analytics, metrics, mobile-analytics, web-analytics.

It boasts features such as Real-time analytics dashboard, Crash reporting and analytics, User profiles and segmentation, Push and in-app messaging, A/B testing, Attribution analytics, Custom data collection via SDK, Data export and APIs, Mobile and web app analytics and pros including Open source and self-hosted, Detailed usage analytics, Flexible segmentation, Scales to large data volumes, Supports web and mobile apps, Active open source community.

On the other hand, Google Analytics is a Online Services product tagged with web-analytics, traffic-tracking, behavior-analytics.

Its standout features include Real-time reporting, Customizable dashboards, Goal and funnel tracking, Ecommerce tracking, Custom segments, Audience insights, Integrations, and it shines with pros like Free version available, Powerful and customizable, Easy to use interface, Real-time data, Robust reporting features, Integrates with other Google products.

Feature	Countly	Google Analytics
Overall Score	N/A	1
Primary Category	Business & Commerce	Online Services

Product Overview

Countly

Description: Countly is an open source web analytics platform that provides insights into user behavior on mobile and web applications. It tracks sessions, page views, crashes, and more to help developers understand user engagement.

Google Analytics

Description: Google Analytics is a free web analytics service that tracks and reports website traffic. It shows how visitors interact with website content, providing insight into behavior, demographics, and more.

Key Features Comparison

Countly Features

• Real-time analytics dashboard
• Crash reporting and analytics
• User profiles and segmentation
• Push and in-app messaging
• A/B testing
• Attribution analytics
• Custom data collection via SDK
• Data export and APIs
• Mobile and web app analytics

Google Analytics Features

• Real-time reporting
• Customizable dashboards
• Goal and funnel tracking
• Ecommerce tracking
• Custom segments
• Audience insights
• Integrations

Pros & Cons Analysis

Countly

Pros

• Open source and self-hosted
• Detailed usage analytics
• Flexible segmentation
• Scales to large data volumes
• Supports web and mobile apps
• Active open source community

Cons

• Requires technical expertise to install/configure
• Limited pre-built integrations
• Less out-of-box features than paid solutions
• Lacks predictive analytics capabilities
• UI not as polished as some competitors

Google Analytics

Pros

• Free version available
• Powerful and customizable
• Easy to use interface
• Real-time data
• Robust reporting features
• Integrates with other Google products

Cons

• Can be overwhelming for beginners
• Requires technical setup
• Limits on number of hits for free version
• No offline tracking in free version
• Relies heavily on cookies

Pricing Comparison

Countly

• Open Source

Google Analytics

• Free
• Subscription-Based