Funnelytics vs HortonWorks Data Platform

Funnelytics

Description: Funnelytics is a marketing analytics software that helps businesses track customer journeys and analyze conversion funnels. It provides insights into where customers are dropping off in the sales process so marketers can optimize their campaigns.

Type: software

HortonWorks Data Platform

Description: HortonWorks Data Platform (HDP) is an open source distributed data management platform based on Apache Hadoop. It provides scalable and flexible data storage and processing for big data workloads.

Type: software

Pricing: Open Source

Funnelytics Features

• Funnel Visualization
• Conversion Tracking
• Funnel Analytics
• User Segmentation
• A/B Testing
• Heatmaps
• Integrations with Popular Marketing Tools

HortonWorks Data Platform Features

• Distributed storage and processing using Hadoop
• Real-time data processing with Storm
• Data governance and security
• Simplified management and monitoring
• Integration with R, Python, Spark and more

Funnelytics

• Not listed

HortonWorks Data Platform

• Open Source