Funnelytics

Funnelytics

Funnelytics is a marketing analytics software that helps businesses track customer journeys and analyze conversion funnels. It provides insights into where customers are dropping off in the sales process so marketers can optimize their campaigns.
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Funnelytics: Marketing Analytics Software

Funnelytics is a marketing analytics software that helps businesses track customer journeys and analyze conversion funnels. It provides insights into where customers are dropping off in the sales process so marketers can optimize their campaigns.

What is Funnelytics?

Funnelytics is a comprehensive marketing analytics platform designed to help businesses visualize and optimize their conversion funnels and customer journeys. It integrates data from multiple sources like websites, ads, CRM systems, etc. to create a single customer view.

Key features of Funnelytics include:

  • Interactive conversion funnel analysis to identify sticking points and opportunities.
  • Customer journey mapping to understand paths to purchase.
  • Cohort analysis for analyzing groups of similar customers over time.
  • A/B testing capability to test and improve campaigns.
  • Custom dashboards and reporting to share insights across teams.
  • Integration with popular data sources like Google Analytics, Salesforce, Facebook Ads, etc.
  • Attribution modeling to evaluate influence of different campaigns on conversions.

Funnelytics is used by marketing teams at ecommerce companies, SaaS businesses, agencies, and enterprises. It provides powerful analytics capabilities in an easy-to-use and intuitive UI. With actionable insights, marketers can optimize visitor traffic, increase conversion rates, and improve ROI of marketing campaigns with Funnelytics.

Funnelytics Features

Features

  1. Funnel Visualization
  2. Conversion Tracking
  3. Funnel Analytics
  4. User Segmentation
  5. A/B Testing
  6. Heatmaps
  7. Integrations with Popular Marketing Tools

Pricing

  • Freemium
  • Subscription-Based

Pros

Comprehensive funnel analysis

Detailed conversion tracking

Customizable dashboards and reports

Collaborative features for teams

Intuitive user interface

Cons

Limited free plan features

Can be expensive for small businesses

Learning curve for non-technical users


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