Funnelytics
Funnelytics is a marketing analytics software that helps businesses track customer journeys and analyze conversion funnels. It provides insights into where customers are dropping off in the sales process so marketers can optimize their campaigns.
conversion-tracking
funnel-analysis
customer-journey-analytics
Funnelytics: Marketing Analytics Software
Funnelytics is a marketing analytics software that helps businesses track customer journeys and analyze conversion funnels. It provides insights into where customers are dropping off in the sales process so marketers can optimize their campaigns.
What is Funnelytics?
Funnelytics is a comprehensive marketing analytics platform designed to help businesses visualize and optimize their conversion funnels and customer journeys. It integrates data from multiple sources like websites, ads, CRM systems, etc. to create a single customer view.
Key features of Funnelytics include:
- Interactive conversion funnel analysis to identify sticking points and opportunities.
- Customer journey mapping to understand paths to purchase.
- Cohort analysis for analyzing groups of similar customers over time.
- A/B testing capability to test and improve campaigns.
- Custom dashboards and reporting to share insights across teams.
- Integration with popular data sources like Google Analytics, Salesforce, Facebook Ads, etc.
- Attribution modeling to evaluate influence of different campaigns on conversions.
Funnelytics is used by marketing teams at ecommerce companies, SaaS businesses, agencies, and enterprises. It provides powerful analytics capabilities in an easy-to-use and intuitive UI. With actionable insights, marketers can optimize visitor traffic, increase conversion rates, and improve ROI of marketing campaigns with Funnelytics.
Funnelytics Features
Features
- Funnel Visualization
- Conversion Tracking
- Funnel Analytics
- User Segmentation
- A/B Testing
- Heatmaps
- Integrations with Popular Marketing Tools
Pricing
- Freemium
- Subscription-Based
Pros
Comprehensive funnel analysis
Detailed conversion tracking
Customizable dashboards and reports
Collaborative features for teams
Intuitive user interface
Cons
Limited free plan features
Can be expensive for small businesses
Learning curve for non-technical users
Official Links
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