What is Funnelytics?
Funnelytics is a comprehensive marketing analytics platform designed to help businesses visualize and optimize their conversion funnels and customer journeys. It integrates data from multiple sources like websites, ads, CRM systems, etc. to create a single customer view.
Key features of Funnelytics include:
- Interactive conversion funnel analysis to identify sticking points and opportunities.
- Customer journey mapping to understand paths to purchase.
- Cohort analysis for analyzing groups of similar customers over time.
- A/B testing capability to test and improve campaigns.
- Custom dashboards and reporting to share insights across teams.
- Integration with popular data sources like Google Analytics, Salesforce, Facebook Ads, etc.
- Attribution modeling to evaluate influence of different campaigns on conversions.
Funnelytics is used by marketing teams at ecommerce companies, SaaS businesses, agencies, and enterprises. It provides powerful analytics capabilities in an easy-to-use and intuitive UI. With actionable insights, marketers can optimize visitor traffic, increase conversion rates, and improve ROI of marketing campaigns with Funnelytics.
Talend, QlikView, Klipfolio PowerMetrics, Cluvio, Sisense, Chartio, Geckoboard, DashThis, Numerics, AppInsights, Vizydrop, QueryTree, datapine, Startegy, Everview, Datameer, Bilbeo Analytics are some alternatives to Funnelytics.