Matomo vs 66Analytics

Struggling to choose between Matomo and 66Analytics? Both products offer unique advantages, making it a tough decision.

Matomo is a Online Services solution with tags like analytics, tracking, privacy, opensource.

It boasts features such as Real-time analytics, Customizable dashboards, Goal and funnel tracking, Heatmaps, A/B testing, Custom segments, API access, Plugin ecosystem and pros including Open source and self-hosted, Strong focus on privacy, Powerful free community edition, Highly customizable and extensible.

On the other hand, 66Analytics is a Business & Commerce product tagged with data-analytics, data-visualization, dashboards, reports.

Its standout features include Data Connectors, Dashboards, Visualizations, Segmentation, A/B Testing, Predictive Analytics, Alerts and Notifications, and it shines with pros like Intuitive drag-and-drop interface, Pre-built templates and widgets, Real-time data analytics, Robust segmentation capabilities, A/B testing built-in, Affordable pricing.

Feature	Matomo	66Analytics
Overall Score	N/A	N/A
Primary Category	Online Services	Business & Commerce

Product Overview

Matomo

Description: Matomo is an open-source web analytics platform that focuses on data privacy. It can track visits, page views, downloads, and more on websites, apps, etc. Matomo aims to provide valuable insights while letting users retain control over their data.

66Analytics

Description: 66Analytics is an analytics and data visualization platform designed for marketers. It allows users to connect multiple data sources, analyze consumer behavior, create dashboards and reports, run A/B tests, and more.

Key Features Comparison

Matomo Features

• Real-time analytics
• Customizable dashboards
• Goal and funnel tracking
• Heatmaps
• A/B testing
• Custom segments
• API access
• Plugin ecosystem

66Analytics Features

• Data Connectors
• Dashboards
• Visualizations
• Segmentation
• A/B Testing
• Predictive Analytics
• Alerts and Notifications

Pros & Cons Analysis

Matomo

Pros

• Open source and self-hosted
• Strong focus on privacy
• Powerful free community edition
• Highly customizable and extensible

Cons

• Steeper learning curve than some tools
• Requires technical expertise to set up and manage
• Limited support options

66Analytics

Pros

• Intuitive drag-and-drop interface
• Pre-built templates and widgets
• Real-time data analytics
• Robust segmentation capabilities
• A/B testing built-in
• Affordable pricing

Cons

• Steep learning curve
• Limited customization options
• Only supports web analytics data
• Lacks advanced statistical modeling

Pricing Comparison

Matomo

• Open Source
• Freemium
• Subscription-Based

66Analytics

• Freemium
• Subscription-Based