Matomo vs Clicky

Struggling to choose between Matomo and Clicky? Both products offer unique advantages, making it a tough decision.

Matomo is a Online Services solution with tags like analytics, tracking, privacy, opensource.

It boasts features such as Real-time analytics, Customizable dashboards, Goal and funnel tracking, Heatmaps, A/B testing, Custom segments, API access, Plugin ecosystem and pros including Open source and self-hosted, Strong focus on privacy, Powerful free community edition, Highly customizable and extensible.

On the other hand, Clicky is a Online Services product tagged with analytics, tracking, dashboard, goals.

Its standout features include Real-time analytics, Heatmaps, A/B testing, Customizable dashboards, Link tracking, Goal tracking, Referrer tracking, Custom alerts, and it shines with pros like Easy to use interface, Affordable pricing, Good customer support, Helpful integration features.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

Matomo

Matomo

Matomo is an open-source web analytics platform that focuses on data privacy. It can track visits, page views, downloads, and more on websites, apps, etc. Matomo aims to provide valuable insights while letting users retain control over their data.

Categories:
Online Services Web Analytics
analytics tracking privacy opensource

Matomo Features

  1. Real-time analytics
  2. Customizable dashboards
  3. Goal and funnel tracking
  4. Heatmaps
  5. A/B testing
  6. Custom segments
  7. API access
  8. Plugin ecosystem

Pricing

  • Open Source
  • Freemium
  • Subscription-Based

Pros

Open source and self-hosted

Strong focus on privacy

Powerful free community edition

Highly customizable and extensible

Cons

Steeper learning curve than some tools

Requires technical expertise to set up and manage

Limited support options

Clicky

Clicky

Clicky is a real-time web analytics service that tracks visitors and provides insights into traffic sources, popular content, referrers, and more. It offers customizable dashboards and goal tracking for understanding user behavior.

Categories:
Online Services Web Analytics
analytics tracking dashboard goals

Clicky Features

  1. Real-time analytics
  2. Heatmaps
  3. A/B testing
  4. Customizable dashboards
  5. Link tracking
  6. Goal tracking
  7. Referrer tracking
  8. Custom alerts

Pricing

  • Freemium

Pros

Easy to use interface

Affordable pricing

Good customer support

Helpful integration features

Cons

Limited segmentation options

No funnel visualization

No predictive analytics

Lacks some advanced features