Matomo vs FireStats

Struggling to choose between Matomo and FireStats? Both products offer unique advantages, making it a tough decision.

Matomo is a Online Services solution with tags like analytics, tracking, privacy, opensource.

It boasts features such as Real-time analytics, Customizable dashboards, Goal and funnel tracking, Heatmaps, A/B testing, Custom segments, API access, Plugin ecosystem and pros including Open source and self-hosted, Strong focus on privacy, Powerful free community edition, Highly customizable and extensible.

On the other hand, FireStats is a Business & Commerce product tagged with analytics, traffic, metrics, free.

Its standout features include Basic website analytics, Visitor tracking, Pageview tracking, Referrer tracking, Search term tracking, Browser tracking, Operating system tracking, and it shines with pros like Free to use, Easy to install and setup, Simple and intuitive interface, Provides key website metrics, Good for basic analytics needs.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

Matomo

Matomo

Matomo is an open-source web analytics platform that focuses on data privacy. It can track visits, page views, downloads, and more on websites, apps, etc. Matomo aims to provide valuable insights while letting users retain control over their data.

Categories:
Online Services Web Analytics
analytics tracking privacy opensource

Matomo Features

  1. Real-time analytics
  2. Customizable dashboards
  3. Goal and funnel tracking
  4. Heatmaps
  5. A/B testing
  6. Custom segments
  7. API access
  8. Plugin ecosystem

Pricing

  • Open Source
  • Freemium
  • Subscription-Based

Pros

Open source and self-hosted

Strong focus on privacy

Powerful free community edition

Highly customizable and extensible

Cons

Steeper learning curve than some tools

Requires technical expertise to set up and manage

Limited support options

FireStats

FireStats

FireStats is a free website traffic analysis tool that provides basic analytics for websites. It tracks total visitors, page views, referrers, search terms, browsers, OS, and more. FireStats is easy to install and provides key website metrics in a simple interface.

Categories:
Business & Commerce Website Analytics
analytics traffic metrics free

FireStats Features

  1. Basic website analytics
  2. Visitor tracking
  3. Pageview tracking
  4. Referrer tracking
  5. Search term tracking
  6. Browser tracking
  7. Operating system tracking

Pricing

  • Free

Pros

Free to use

Easy to install and setup

Simple and intuitive interface

Provides key website metrics

Good for basic analytics needs

Cons

Limited features compared to advanced analytics tools

No mobile app

No custom reporting

No goal/conversion tracking

No segmentation or advanced analysis