OneSignal vs Leanplum

Struggling to choose between OneSignal and Leanplum? Both products offer unique advantages, making it a tough decision.

OneSignal is a Social & Communications solution with tags like push-notifications, mobile-apps, websites, sdk, dashboard, messaging.

It boasts features such as Cross-platform push notifications, Segmentation and targeting, A/B testing, Analytics and reporting, Scheduling and automation, In-app messaging, Geotargeting, Rich media support and pros including Free basic plan, Easy integration, Good delivery rates, Flexible segmentation, Real-time analytics, Well-documented.

On the other hand, Leanplum is a Online Services product tagged with mobile-marketing, push-notifications, user-engagement, user-retention, predictive-analytics, ab-testing, segmentation, automation, personalized-messaging.

Its standout features include A/B Testing, Segmentation, Automation, Personalized Messaging, Push Notifications, In-App Messaging, Predictive Analytics, and it shines with pros like Easy to integrate and implement, Robust analytics and reporting, Automation saves time, Improves user engagement and retention.

Feature	OneSignal	Leanplum
Overall Score	N/A	N/A
Primary Category	Social & Communications	Online Services

Product Overview

OneSignal

Description: OneSignal is a push notification service that allows developers to easily send notifications to users of mobile apps and websites. It provides SDKs for all major platforms and has a straightforward dashboard for sending messages.

Leanplum

Description: Leanplum is a mobile marketing automation platform that helps companies improve user engagement and retention through targeted push notifications, in-app messages, and predictive analytics. Its features include A/B testing, segmentation, automation and personalized messaging.

Key Features Comparison

OneSignal Features

• Cross-platform push notifications
• Segmentation and targeting
• A/B testing
• Analytics and reporting
• Scheduling and automation
• In-app messaging
• Geotargeting
• Rich media support

Leanplum Features

• A/B Testing
• Segmentation
• Automation
• Personalized Messaging
• Push Notifications
• In-App Messaging
• Predictive Analytics

Pros & Cons Analysis

OneSignal

Pros

• Free basic plan
• Easy integration
• Good delivery rates
• Flexible segmentation
• Real-time analytics
• Well-documented

Cons

• Limited free plan options
• No SMS support
• Lacks some advanced features
• Can get pricey for high volume
• Support could be more responsive

Leanplum

Pros

• Easy to integrate and implement
• Robust analytics and reporting
• Automation saves time
• Improves user engagement and retention

Cons

• Can be complex for non-technical users
• Requires expertise to get full value
• Setup and optimization takes time

Pricing Comparison

OneSignal

• Freemium
• Subscription-Based

Leanplum

• Freemium
• Subscription-Based