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Reference Manager vs Segment

A side-by-side look at Reference Manager and Segment. For an in-depth review of either product, follow the links below.

Reference Manager

Reference Manager

Office & Productivity

Reference Manager is software designed to help researchers organize, manage, and cite their references when writing academic papers. It allows importing references from online databases and PDFs, organizing references into folders, annotating PDFs, and creating bibliographies and citations in Word docs.

academiccitationsbibliographiesresearch
Segment

Segment

Business & Commerce

Segment is a customer data platform (CDP) that collects, stores and connects first-party data to help companies better understand their customers. It consolidates customer data from various sources, analyzes it and enables activation for marketing and personalization across channels.

data-collectiondata-analysiscustomer-understandingmarketingpersonalization