Sendy vs ActiveTrail

Struggling to choose between Sendy and ActiveTrail? Both products offer unique advantages, making it a tough decision.

Sendy is a Business & Commerce solution with tags like newsletters, email-campaigns, automation.

It boasts features such as Drag and drop email builder, Email automation, List segmentation, A/B testing, Analytics and reports, API access, Webhooks, Spam check and pros including Self-hosted and affordable, Easy to set up and use, Good deliverability, Feature-rich for the price, Good for small businesses.

On the other hand, ActiveTrail is a Business & Commerce product tagged with analytics, heatmaps, click-tracking.

Its standout features include Heatmaps to see where visitors click, Scrollmaps to see how far visitors scroll, Form analytics to see how visitors interact with forms, A/B testing capabilities, Session recordings to replay visitor sessions, Funnel analysis to see where visitors drop off, and it shines with pros like Very intuitive and easy to use, Detailed heatmap and click data, Affordable pricing, Good for optimizing landing pages.

Feature	Sendy	ActiveTrail
Overall Score	N/A	N/A
Primary Category	Business & Commerce	Business & Commerce

Product Overview

Sendy

Description: Sendy is an email marketing software built for marketers to send newsletters, automated emails and build email lists. It's self-hosted, affordable and easy to set up for small businesses to manage email campaigns.

ActiveTrail

Description: ActiveTrail is a website analytics and heatmap software that allows users to see how visitors interact with their website. It records click-based visitor sessions to provide insight into visitor behavior.

Key Features Comparison

Sendy Features

• Drag and drop email builder
• Email automation
• List segmentation
• A/B testing
• Analytics and reports
• API access
• Webhooks
• Spam check

ActiveTrail Features

• Heatmaps to see where visitors click
• Scrollmaps to see how far visitors scroll
• Form analytics to see how visitors interact with forms
• A/B testing capabilities
• Session recordings to replay visitor sessions
• Funnel analysis to see where visitors drop off

Pros & Cons Analysis

Sendy

Pros

• Self-hosted and affordable
• Easy to set up and use
• Good deliverability
• Feature-rich for the price
• Good for small businesses

Cons

• Limited integrations compared to other tools
• Steeper learning curve than SaaS options
• Requires technical expertise to set up and manage

ActiveTrail

Pros

• Very intuitive and easy to use
• Detailed heatmap and click data
• Affordable pricing
• Good for optimizing landing pages

Cons

• Limited customization options for heatmaps
• Can only have one heatmap per page
• Lacks some advanced features of other analytics tools

Pricing Comparison

Sendy

• One-time Purchase
• Open Source

ActiveTrail

• Freemium
• Subscription-Based