Sprinklr vs Sprout Social

Struggling to choose between Sprinklr and Sprout Social? Both products offer unique advantages, making it a tough decision.

Sprinklr is a Social & Communications solution with tags like social-media, content-publishing, customer-engagement, data-analytics, advertising, unified-workspace.

It boasts features such as Social Media Management, Social Listening and Analytics, Advertising and Paid Media, Omnichannel Customer Care, Employee Advocacy, Content Marketing and pros including Unified platform for social media management, Powerful analytics and listening capabilities, Robust paid media and ad management tools, Omnichannel customer engagement, Easy to use interface.

On the other hand, Sprout Social is a Social & Communications product tagged with social-media, analytics, publishing, collaboration, facebook, twitter, instagram, linkedin.

Its standout features include Social Media Publishing, Social Media Analytics, Social Media Monitoring, Social Media Engagement, Social Media Collaboration, Social Media Reporting, and it shines with pros like Comprehensive social media management, User-friendly interface, Powerful analytics and reporting, Robust listening and monitoring tools, Helpful collaboration features.

Feature	Sprinklr	Sprout Social
Overall Score	N/A	N/A
Primary Category	Social & Communications	Social & Communications

Product Overview

Sprinklr

Description: Sprinklr is a social media management and customer experience software platform that helps brands publish content, engage with customers, analyze data, and manage advertising across social channels. It provides a unified workspace to manage global social media from one place.

Sprout Social

Description: Sprout Social is a social media management platform that allows businesses to manage their social media profiles, engage with customers, analyze performance, and collaborate across teams. It provides publishing, analytics, and collaboration tools for major social networks like Facebook, Twitter, Instagram, LinkedIn, and more.

Key Features Comparison

Sprinklr Features

• Social Media Management
• Social Listening and Analytics
• Advertising and Paid Media
• Omnichannel Customer Care
• Employee Advocacy
• Content Marketing

Sprout Social Features

• Social Media Publishing
• Social Media Analytics
• Social Media Monitoring
• Social Media Engagement
• Social Media Collaboration
• Social Media Reporting

Pros & Cons Analysis

Sprinklr

Pros

• Unified platform for social media management
• Powerful analytics and listening capabilities
• Robust paid media and ad management tools
• Omnichannel customer engagement
• Easy to use interface

Cons

• Can be expensive for smaller businesses
• Steep learning curve
• Third-party integrations can be limited
• Advanced features may require customization

Sprout Social

Pros

• Comprehensive social media management
• User-friendly interface
• Powerful analytics and reporting
• Robust listening and monitoring tools
• Helpful collaboration features

Cons

• Can be pricey for small businesses
• Steep learning curve
• Occasional issues with publishing
• Limitations on some free plans

Pricing Comparison

Sprinklr

• Subscription-Based
• Custom Pricing

Sprout Social

• Subscription-Based