Sprout Social vs Metricool

Struggling to choose between Sprout Social and Metricool? Both products offer unique advantages, making it a tough decision.

Sprout Social is a Social & Communications solution with tags like social-media, analytics, publishing, collaboration, facebook, twitter, instagram, linkedin.

It boasts features such as Social Media Publishing, Social Media Analytics, Social Media Monitoring, Social Media Engagement, Social Media Collaboration, Social Media Reporting and pros including Comprehensive social media management, User-friendly interface, Powerful analytics and reporting, Robust listening and monitoring tools, Helpful collaboration features.

On the other hand, Metricool is a Business & Commerce product tagged with dashboard, data-visualization, reporting, open-source, drag-and-drop.

Its standout features include Drag-and-drop interface for building dashboards, Variety of chart types including bar, line, pie, scatter, etc, Connect to data sources like MySQL, PostgreSQL, MongoDB, Filtering, grouping and aggregation of data, Scheduled reports and alerts, Access control and sharing, and it shines with pros like Free and open source, Easy to use for non-technical users, Fast and lightweight, Connects to multiple data sources, Good for basic BI and dashboarding needs.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

Sprout Social

Sprout Social

Sprout Social is a social media management platform that allows businesses to manage their social media profiles, engage with customers, analyze performance, and collaborate across teams. It provides publishing, analytics, and collaboration tools for major social networks like Facebook, Twitter, Instagram, LinkedIn, and more.

Categories:
social-media analytics publishing collaboration facebook twitter instagram linkedin

Sprout Social Features

  1. Social Media Publishing
  2. Social Media Analytics
  3. Social Media Monitoring
  4. Social Media Engagement
  5. Social Media Collaboration
  6. Social Media Reporting

Pricing

  • Subscription-Based

Pros

Comprehensive social media management

User-friendly interface

Powerful analytics and reporting

Robust listening and monitoring tools

Helpful collaboration features

Cons

Can be pricey for small businesses

Steep learning curve

Occasional issues with publishing

Limitations on some free plans


Metricool

Metricool

Metricool is a lightweight, free and open-source browser-based business intelligence tool focusing on ease of use. It allows users to easily create dashboards, data visualizations and reports using its intuitive drag-and-drop interface without needing to know coding or SQL.

Categories:
dashboard data-visualization reporting open-source drag-and-drop

Metricool Features

  1. Drag-and-drop interface for building dashboards
  2. Variety of chart types including bar, line, pie, scatter, etc
  3. Connect to data sources like MySQL, PostgreSQL, MongoDB
  4. Filtering, grouping and aggregation of data
  5. Scheduled reports and alerts
  6. Access control and sharing

Pricing

  • Open Source

Pros

Free and open source

Easy to use for non-technical users

Fast and lightweight

Connects to multiple data sources

Good for basic BI and dashboarding needs

Cons

Limited advanced analytics features

Not suitable for large complex datasets

Lacks some enterprise features like user management

Relatively new project with small community