Sprout Social vs Metricool

Struggling to choose between Sprout Social and Metricool? Both products offer unique advantages, making it a tough decision.

Sprout Social is a Social & Communications solution with tags like social-media, analytics, publishing, collaboration, facebook, twitter, instagram, linkedin.

It boasts features such as Social Media Publishing, Social Media Analytics, Social Media Monitoring, Social Media Engagement, Social Media Collaboration, Social Media Reporting and pros including Comprehensive social media management, User-friendly interface, Powerful analytics and reporting, Robust listening and monitoring tools, Helpful collaboration features.

On the other hand, Metricool is a Business & Commerce product tagged with dashboard, data-visualization, reporting, open-source, drag-and-drop.

Its standout features include Drag-and-drop interface for building dashboards, Variety of chart types including bar, line, pie, scatter, etc, Connect to data sources like MySQL, PostgreSQL, MongoDB, Filtering, grouping and aggregation of data, Scheduled reports and alerts, Access control and sharing, and it shines with pros like Free and open source, Easy to use for non-technical users, Fast and lightweight, Connects to multiple data sources, Good for basic BI and dashboarding needs.

Feature	Sprout Social	Metricool
Overall Score	N/A	N/A
Primary Category	Social & Communications	Business & Commerce

Product Overview

Sprout Social

Description: Sprout Social is a social media management platform that allows businesses to manage their social media profiles, engage with customers, analyze performance, and collaborate across teams. It provides publishing, analytics, and collaboration tools for major social networks like Facebook, Twitter, Instagram, LinkedIn, and more.

Metricool

Description: Metricool is a lightweight, free and open-source browser-based business intelligence tool focusing on ease of use. It allows users to easily create dashboards, data visualizations and reports using its intuitive drag-and-drop interface without needing to know coding or SQL.

Key Features Comparison

Sprout Social Features

• Social Media Publishing
• Social Media Analytics
• Social Media Monitoring
• Social Media Engagement
• Social Media Collaboration
• Social Media Reporting

Metricool Features

• Drag-and-drop interface for building dashboards
• Variety of chart types including bar, line, pie, scatter, etc
• Connect to data sources like MySQL, PostgreSQL, MongoDB
• Filtering, grouping and aggregation of data
• Scheduled reports and alerts
• Access control and sharing

Pros & Cons Analysis

Sprout Social

Pros

• Comprehensive social media management
• User-friendly interface
• Powerful analytics and reporting
• Robust listening and monitoring tools
• Helpful collaboration features

Cons

• Can be pricey for small businesses
• Steep learning curve
• Occasional issues with publishing
• Limitations on some free plans

Metricool

Pros

• Free and open source
• Easy to use for non-technical users
• Fast and lightweight
• Connects to multiple data sources
• Good for basic BI and dashboarding needs

Cons

• Limited advanced analytics features
• Not suitable for large complex datasets
• Lacks some enterprise features like user management
• Relatively new project with small community

Pricing Comparison

Sprout Social

• Subscription-Based

Metricool

• Open Source