Totango vs Zoho CRM

Struggling to choose between Totango and Zoho CRM? Both products offer unique advantages, making it a tough decision.

Totango is a Business & Commerce solution with tags like analytics, customer-retention, customer-lifetime-value.

It boasts features such as Predictive analytics, Customer segmentation, Onboarding workflows, Engagement scoring and pros including Helps increase customer retention, Provides actionable insights into customer behavior, Automates parts of customer success process.

On the other hand, Zoho CRM is a Business & Commerce product tagged with crm, sales, marketing, support.

Its standout features include Contact management, Pipeline tracking, Lead scoring, Reporting, Marketing automation, Sales forecasting, Customer support, Mobile app, Customizable dashboards, Workflow automation, and it shines with pros like Comprehensive CRM features, Affordable pricing, Intuitive user interface, Integrates with other Zoho apps, Strong customer support, Scalable for businesses of all sizes.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

Totango

Totango

Totango is a customer success platform that helps companies maximize customer lifetime value. It provides features like predictive analytics, customer segmentation, onboarding workflows, and engagement scoring to drive customer adoption, retention, and expansion.

Categories:
analytics customer-retention customer-lifetime-value

Totango Features

  1. Predictive analytics
  2. Customer segmentation
  3. Onboarding workflows
  4. Engagement scoring

Pricing

  • Subscription-Based

Pros

Helps increase customer retention

Provides actionable insights into customer behavior

Automates parts of customer success process

Cons

Can be complex to set up and customize

Requires integration with other systems

Limited flexibility compared to building in-house solution


Zoho CRM

Zoho CRM

Zoho CRM is a customer relationship management platform that helps businesses manage sales, marketing, customer support, and overall customer engagement. It includes features like contact management, pipeline tracking, lead scoring, and reporting.

Categories:
crm sales marketing support

Zoho CRM Features

  1. Contact management
  2. Pipeline tracking
  3. Lead scoring
  4. Reporting
  5. Marketing automation
  6. Sales forecasting
  7. Customer support
  8. Mobile app
  9. Customizable dashboards
  10. Workflow automation

Pricing

  • Freemium
  • Subscription-Based

Pros

Comprehensive CRM features

Affordable pricing

Intuitive user interface

Integrates with other Zoho apps

Strong customer support

Scalable for businesses of all sizes

Cons

Limited customization options

Steep learning curve for complex features

Limited third-party integrations compared to some competitors

Mobile app has limited functionality compared to desktop version