Visual Website Optimizer vs Inspectlet

Struggling to choose between Visual Website Optimizer and Inspectlet? Both products offer unique advantages, making it a tough decision.

Visual Website Optimizer is a Business & Commerce solution with tags like ab-testing, conversion-optimization, website-testing.

It boasts features such as A/B testing, Multivariate testing, Heatmaps and scrollmaps, Funnel analysis, Split URL testing, AI-powered personalization, Integrations with analytics platforms and pros including Easy to set up tests without coding, Detailed analytics and reporting, Can target tests to specific segments, Has free plan for small businesses.

On the other hand, Inspectlet is a Analytics product tagged with user-behavior, heatmaps, session-recording.

Its standout features include Session recordings, Heatmaps, Form analytics, Funnel tracking, A/B testing, Custom event tracking, and it shines with pros like Detailed user session replays, Affordable pricing, Easy to implement, Good for understanding user behavior.

To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.

Visual Website Optimizer

Visual Website Optimizer

Visual Website Optimizer is an A/B testing and conversion rate optimization software that allows you to test changes to your website to increase conversions. It makes it easy to set up A/B and multivariate tests without coding.

Categories:
ab-testing conversion-optimization website-testing

Visual Website Optimizer Features

  1. A/B testing
  2. Multivariate testing
  3. Heatmaps and scrollmaps
  4. Funnel analysis
  5. Split URL testing
  6. AI-powered personalization
  7. Integrations with analytics platforms

Pricing

  • Free
  • Freemium
  • Subscription-Based

Pros

Easy to set up tests without coding

Detailed analytics and reporting

Can target tests to specific segments

Has free plan for small businesses

Cons

Limited number of tests on free plan

No mobile app optimization features

Steep learning curve for advanced features


Inspectlet

Inspectlet

Inspectlet is a website analytics tool that records visitors' mouse movements, clicks, and scrolls to provide insights into user behavior. It generates session replays showing exactly how visitors interact with your site.

Categories:
user-behavior heatmaps session-recording

Inspectlet Features

  1. Session recordings
  2. Heatmaps
  3. Form analytics
  4. Funnel tracking
  5. A/B testing
  6. Custom event tracking

Pricing

  • Freemium
  • Subscription-Based

Pros

Detailed user session replays

Affordable pricing

Easy to implement

Good for understanding user behavior

Cons

Limited customization options

No mobile app

Can slow down page load times