Inspectlet records visitor mouse movements, clicks & scrolls to analyze user behavior, providing session replays of website interactions.
Inspectlet is a website analytics software that provides insights into how visitors use and navigate websites. It works by recording visitors' sessions, including mouse movements, clicks, scrolls, and keystrokes.
One of the main features is session replays. These replays visually show all visitor activity on a website, revealing where they click, what they type, how far they scroll, and any hesitations or confused gestures. Site owners can watch these replays to better understand usability issues or conversion blockers.
Other key features of Inspectlet include click mapping to see the most clicked elements, scroll maps to analyze scrolling behavior, form analytics to track fill rates and drop offs, and a heatmap overview of where visitors focus most. Custom events and tags can also be implemented for further analysis.
The platform is mainly targeted at marketers, advertisers, web designers and UX researchers who want granular data on the website visitor experience in order to optimize sites. It provides easy-to-interpret visual data on where issues may exist as well as identifying engagement and conversion patterns.
Inspectlet offers a free plan with limited monthly credits as well as paid plans for higher traffic sites. Implementation requires adding their tracking code before the closing head tag. Data is presented through an intuitive online dashboard showing metrics, session replays, summaries and filtering options.
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