ClickTale
ClickTale is a customer experience analytics software that records visitors' sessions on a website or mobile app to provide insights into their behavior. It generates heatmaps, conversion funnels, and session recordings to help understand the customer journey.
analytics
heatmaps
session-recording
customer-experience
ClickTale: Customer Experience Analytics Software
ClickTale records visitor sessions to provide insights into behavior, generating heatmaps, conversion funnels, and session recordings for understanding the customer journey.
What is ClickTale?
ClickTale is a powerful customer experience analytics software used by businesses to understand how visitors interact with their website or mobile app. It works by recording every mouse movement, click, scroll, and keyboard entry performed by visitors in order to generate visual representations and in-depth analytics.
Some of the key features of ClickTale include:
- Session recordings - Watch exactly how each visitor navigates your site, where they struggle, and what causes them to leave.
- Heatmaps - See where visitors click, tap, move their mouse, and scroll to identify good and bad page elements.
- Conversion funnels - Visualize the step-by-step paths visitors take from entry page to goal completion to see where dropoffs happen.
- Form analytics - Understand how visitors interact with forms, which fields cause issues, and what is causing form abandonment.
- A/B testing integration - Compare how site changes impact visitor behaviors between a control page and a variation.
These visual representations and detailed analytics help product teams, marketers, and customer support optimize web pages, improve user experiences, increase conversions and retention, and reduce struggle points. With session replays, teams can literally see user struggles first-hand instead of guessing why issues occur.
ClickTale integrates with leading tools like Google Analytics and Heap Analytics to enrich visitor behavior data. It offers customized pricing plans for companies of all sizes to fit various needs and budgets.
ClickTale Features
Features
- Session recordings
- Heatmaps
- Funnel analysis
- Form analytics
- A/B testing
- Integration with Google Analytics
- Customizable dashboards
Pricing
- Subscription-Based
Pros
Detailed visitor session recordings
Powerful heatmap creation
Identify issues in conversion funnels
Integrates data from other tools
Flexible pricing options
Cons
Can get expensive at higher tiers
Setup and configuration can be complex
May require developer help to install
Large amounts of data to analyze
Official Links
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