What the Trend vs Gnip

Struggling to choose between What the Trend and Gnip? Both products offer unique advantages, making it a tough decision.

What the Trend is a Online Services solution with tags like social-listening, analytics, brand-tracking, sentiment-analysis, trend-analysis.

It boasts features such as Real-time social media monitoring and analytics, Keyword and brand mention tracking, Competitor and influencer analysis, Sentiment analysis, Customizable dashboards and reports, Automated alerts and notifications and pros including Comprehensive social media monitoring and analysis capabilities, User-friendly interface and customizable dashboards, Provides valuable insights for marketing and brand management, Ability to track competitors and industry trends.

On the other hand, Gnip is a Social & Communications product tagged with social-media, api, analytics, insights.

Its standout features include Historical and real-time access to social media data, APIs for Twitter, Facebook, Reddit, WordPress, Disqus, Tumblr, YouTube, Analytics and data mining tools, Ability to track trends, sentiments, influencers, Customizable filtering and parameters, and it shines with pros like Access to full archive of social data, Saves time compared to collecting data yourself, Advanced analytics capabilities, Easy integration into other systems, Dedicated support.

Feature	What the Trend	Gnip
Overall Score	N/A	N/A
Primary Category	Online Services	Social & Communications

Product Overview

What the Trend

Description: What the Trend is a social listening and analytics platform that allows you to track brand mentions, keywords, influencers, and competitors across social media. It provides real-time analytics and insights into trending topics, sentiment, reach, and more.

Gnip

Description: Gnip is a social media API aggregation company that provides access to historical and real-time social data from sources like Twitter, Facebook, Reddit, WordPress, Disqus, Tumblr, and YouTube. It allows companies to analyze social data for insights.

Key Features Comparison

What the Trend Features

• Real-time social media monitoring and analytics
• Keyword and brand mention tracking
• Competitor and influencer analysis
• Sentiment analysis
• Customizable dashboards and reports
• Automated alerts and notifications

Gnip Features

• Historical and real-time access to social media data
• APIs for Twitter, Facebook, Reddit, WordPress, Disqus, Tumblr, YouTube
• Analytics and data mining tools
• Ability to track trends, sentiments, influencers
• Customizable filtering and parameters

Pros & Cons Analysis

What the Trend

Pros

• Comprehensive social media monitoring and analysis capabilities
• User-friendly interface and customizable dashboards
• Provides valuable insights for marketing and brand management
• Ability to track competitors and industry trends

Cons

• Limited free plan with restricted features
• Can be expensive for smaller businesses or individuals
• Requires a learning curve to fully utilize all features

Gnip

Pros

• Access to full archive of social data
• Saves time compared to collecting data yourself
• Advanced analytics capabilities
• Easy integration into other systems
• Dedicated support

Cons

• Expensive for many small businesses
• Data access requires technical expertise
• Less flexibility than collecting own data
• Possibility of data gaps or inconsistencies

Pricing Comparison

What the Trend

• Freemium
• Subscription-Based

Gnip

• Subscription-Based
• Pay-As-You-Go
• Custom Pricing