Yandex.Metrica vs Matomo
Struggling to choose between Yandex.Metrica and Matomo? Both products offer unique advantages, making it a tough decision.
Yandex.Metrica is a Online Services solution with tags like analytics, tracking, statistics, web-traffic, user-behavior.
It boasts features such as Detailed website traffic and user behavior analytics, Real-time data tracking and reporting, Customizable dashboards and reports, Audience segmentation and user profiling, Conversion tracking and goal monitoring, Ecommerce analytics and shopping funnel optimization, Integration with other Yandex products and third-party tools and pros including Comprehensive web analytics solution, Free plan available with substantial features, Robust data visualization and reporting, Granular user behavior insights, Seamless integration with Yandex ecosystem.
On the other hand, Matomo is a Online Services product tagged with analytics, tracking, privacy, opensource.
Its standout features include Real-time analytics, Customizable dashboards, Goal and funnel tracking, Heatmaps, A/B testing, Custom segments, API access, Plugin ecosystem, and it shines with pros like Open source and self-hosted, Strong focus on privacy, Powerful free community edition, Highly customizable and extensible.
To help you make an informed decision, we've compiled a comprehensive comparison of these two products, delving into their features, pros, cons, pricing, and more. Get ready to explore the nuances that set them apart and determine which one is the perfect fit for your requirements.
Yandex.Metrica
Yandex.Metrica is a web analytics service offered by Yandex that tracks and reports website traffic and user behavior data. It provides details on sessions, users, geography, sources, content, goals, and ecommerce.
Categories:
Yandex.Metrica Features
- Detailed website traffic and user behavior analytics
- Real-time data tracking and reporting
- Customizable dashboards and reports
- Audience segmentation and user profiling
- Conversion tracking and goal monitoring
- Ecommerce analytics and shopping funnel optimization
- Integration with other Yandex products and third-party tools
Pricing
- Free
- Freemium
Pros
Cons
Matomo
Matomo is an open-source web analytics platform that focuses on data privacy. It can track visits, page views, downloads, and more on websites, apps, etc. Matomo aims to provide valuable insights while letting users retain control over their data.
Categories:
Matomo Features
- Real-time analytics
- Customizable dashboards
- Goal and funnel tracking
- Heatmaps
- A/B testing
- Custom segments
- API access
- Plugin ecosystem
Pricing
- Open Source
- Freemium
- Subscription-Based