Yelp vs Google Plus Local

Struggling to choose between Yelp and Google Plus Local? Both products offer unique advantages, making it a tough decision.

Yelp is a Online Services solution with tags like reviews, local-businesses, restaurants, shops, services.

It boasts features such as Crowdsourced reviews, Business listings, Search for local businesses, User profiles, Photo sharing, Check-in to locations, Write reviews, Rate businesses, Bookmark businesses, Messaging and pros including Large user base, Good for discovering new places, Reviews from real customers, Mobile app available, Sort and filter search results, Free to use.

On the other hand, Google Plus Local is a Social & Communications product tagged with social-media, local-business, reviews.

Its standout features include Free business listings, Ability to add photos, videos, menus, and other details to listings, Integration with Google Maps for location and directions, Ability to respond to and manage customer reviews, Analytics on views, actions, and clicks on listings, Mobile optimization for listings, and it shines with pros like Increased visibility on Google search and maps, Simple setup and management, Helps customers find and engage with local businesses, Free to create and manage listings, Provides analytics and insights.

Feature	Yelp	Google Plus Local
Overall Score	N/A	N/A
Primary Category	Online Services	Social & Communications

Product Overview

Yelp

Description: Yelp is a website and mobile app that provides crowdsourced reviews about local businesses. Users can read and write reviews, rate their experience, and search for restaurants, shops, services, and other businesses in their area.

Google Plus Local

Description: Google Plus Local is part of Google's local search and discovery service, allowing businesses to create a free listing with key business information like address, phone number, photos and more. It helps connect businesses with local customers searching for them on Google.

Key Features Comparison

Yelp Features

• Crowdsourced reviews
• Business listings
• Search for local businesses
• User profiles
• Photo sharing
• Check-in to locations
• Write reviews
• Rate businesses
• Bookmark businesses
• Messaging

Google Plus Local Features

• Free business listings
• Ability to add photos, videos, menus, and other details to listings
• Integration with Google Maps for location and directions
• Ability to respond to and manage customer reviews
• Analytics on views, actions, and clicks on listings
• Mobile optimization for listings

Pros & Cons Analysis

Yelp

Pros

• Large user base
• Good for discovering new places
• Reviews from real customers
• Mobile app available
• Sort and filter search results
• Free to use

Cons

• Potential for fake/biased reviews
• Hard to remove bad reviews
• Focuses on popular/trendy businesses
• Advertising pressure on reviewed businesses

Google Plus Local

Pros

• Increased visibility on Google search and maps
• Simple setup and management
• Helps customers find and engage with local businesses
• Free to create and manage listings
• Provides analytics and insights

Cons

• Relies heavily on Google search traffic
• Less customizable than dedicated business directory sites
• Limited options for paid advertising and upgrades
• Must claim and verify listing to manage fully
• No customer support

Pricing Comparison

Yelp

• Freemium

Google Plus Local

• Free